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Advantages and Disadvantages Of Advertisements IELTS Writing Task 2

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Sayantani Barman

Experta en el extranjero | Updated On - Nov 19, 2022

Advantages and Disadvantages Of Advertisements IELTS Writing Task 2 consists of three sample answers provided below. The task requires the candidates to provide a tentative and argumentative answer for the question. The sample answers comprises two parts: Introduction and body. The introduction is a brief description about the topic. The body contains argumentative statements and tentative answers to support the test-taker's perspective.
IELTS writing task 2 evaluates candidates based on the knowledge and views they have expressed. The areas that candidates are assessed on are grammar, vocabulary, and style. IELTS writing score is marked based on band scores. The band scores range from 0 to 9. Since the topics are very diverse, candidates must go through IELTS Writing practice papers to become familiar with a lot of topics.

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Topic: Discuss the advantages and disadvantages of advertisements.

Band 6.5 IELTS Essay

Recently, it has become clear that advertising is growing in popularity across all industries. With the evolution of technology, there has been a significant global tendency toward brand publicity. Even though advertising has many benefits, there are some negatives as well. Both viewpoints will be discussed in detail along with a conclusion in this essay.

It is clear that advertising is growing in importance in the news industry. For publicity, a variety of resources, including social media and television, are useful. One advantage of advertising is that it aids in more effective business sales. For instance, tourism benefits from positive and appealing publicity. More people are aware of the product. The fact that advertisements provide consumers additional choices is another draw. This is also a great method to save time. One can choose from a wider range of computers, for instance, even without rummaging through markets. Thus, it appears that both the supplier and the customer have gained from advertising.

Commercial advertisements have the potential to target certain demographics. Such as children or the illiterate, who may be duped by deceptive marketing strategies. According to a recent story in Al-Ahram Weekly, ten agencies that marketed illegal drugs were shut down by the Egyptian government. Of these agencies' clients, 95% were ignorant locals living in underdeveloped areas. Another unfavorable effect is that some families could experience stress as a result of having to meet the high expectations of their dependents.

However, there are also certain drawbacks to advertising. This might lead to competition among various trades. For instance, some companies can spend more money to draw customers to their subpar goods. In this approach, consumers can be duped by false advertising. Second, excessive advertising makes it difficult for consumers to choose products. People occasionally purchase unnecessary items. Money is wasted in this way. Therefore, some people believe that advertising has a greater detrimental impact on business.

In conclusion, despite growing in popularity, advertising still has issues. It is advised that sincere advertising will produce better results and be more advantageous for all parties involved.

Band 7.5 IELTS Essay

The use of advertising in the promotion of goods and services is growing. Even if they are thought to be beneficial, ads can have a lot of harmful effects.

There are unquestionably a number of advantages to advertising. Due to the massive expansion of advertising across practically all mass media and almost all hoardings. This industry is anticipated to create a variety of job opportunities. In other words, it gives jobs to copywriters, painters, and designers who create logos, contents, and concepts for commercials.

Another benefit is that marketing may make it possible for communications about goods and services to contact potential consumers. This would enhance business sales. Additionally, clients may only be kept in the loop about recently announced products by advertising. As a result, individuals have more options when it comes to their favorite things, which raises their comfort level and living standards.

Advertising, though, can have a few drawbacks for consumers. Customers may feel confused about products as soon as corporations or businesses exaggerate. Even alter the facts about them for commercial gain, making it difficult for them to choose the ones that suit their tastes.

Facts also support the notion that product prices rise in direct proportion to increases in advertising costs. The reason might be that the massive price of advertisements is covered by the sales price of the promoted goods. As a consequence, the advertised goods may be more expensive than necessary. Finally, there is a good chance that customers may buy items that are unneeded. If they are unable to resist the attraction of things that are offered beyond what buyers expect. One would consider this tendency to be a monetary waste.

In summary, based on the aforementioned justifications. People may experience a variety of advantages as well as disadvantages from the expanding use of advertisements.

Band 8.5 IELTS Essay

In recent times, advertising has ingrained itself deeply into our daily lives. Almost every item is promoted through a variety of media, including YouTube, television, and websites. While some people favor this development, others are typically opposed to it. This is due to a number of factors. I will address various points of view and offer my stance on the subject in this essay.

People who think advertising is not particularly helpful are on one side of the debate. The primary justification for this opinion is that viewers of these advertising have a propensity to make unneeded purchases. Another factor is that some products do not perform as promised in advertisements. For instance, several coding boot programs these days provide a 100% guaranteed income for each graduate of their boot camp. But after careful research, it was discovered that a job may be a full-time employment, a part-time job, or an internship. It is clear why this argument has got momentum as a result.

A huge number of consumers will be impacted if there are reasons that contributed to the industry's volume being reduced. The ability to introduce new goods and opportunities to consumers is another advantage of advertisements. Despite the pointless place cards and posters, customers might end up consuming more affordable goods or purchasing their ideal house. So it seems to make sense that advertising has become a necessary component of modern business.

However, some people are in favor of advertisements. The market is currently incredibly competitive, which is the main explanation. It is better to publicize a business so as to increase its appeal among the general public rather than allowing it to go unnoticed. Marketing, for instance, has a significant impact on the proportion of sales of two goods that top companies release on the same day. According to a recent poll, properly promoted products increase sales by 40%. Even though some people or businesses like to use false advertising to sell their items, the buyer ultimately has the final say.

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*The article might have information for the previous academic years, please refer the official website of the exam.

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