What do Web Analysts do?

• Web Analysts are responsible for analyzing, monitoring, and maintaining the web costs, contents and servers. 
• They manage web traffic, maintain and modify all types of complex systems, and upgrade them to meet the requirements of an organization. 
• They are also responsible for making decisions on purchasing equipment, and new technologies that are required for web development. 
• They use data analytics to troubleshoot or examine a website design that helps in increasing page views, improving user experience, and converting visitors into customers.
• Some of the job titles that are held by web analysts are web analyst, senior web analyst, data analyst, content manager, SEO analyst, etc.

Types of Web Analysts

There are many types of Web analysts with different professions and duties. Some of the types of web analysts are mentioned below:

Google Analytic Specialist

A Google analytic specialist is responsible for developing and executing strategies for digital marketing efforts. These efforts create revenue during programs by building relationships with clients and online audiences through the use of various digital and social media platforms.

Senior Web Analyst

Senior web analysts analyze web traffic using different tools like business intelligence tools, clickstream tools, and other internal reporting. This analysis supports the analytic needs of the company and also improves customer experience.

Web Research Analyst

The research analyst examines and validates website data by use of mathematical, statistical, and analytical models. This analysis helps to find patterns that may reveal a more improved customer or visitor experience.

Programmer Analyst

Programmer analysts are responsible for testing, analyzing, and maintenance of new application software to support the achievement of business requirements.

Steps to follow to become a Web Analyst

For choosing a carrier, one must follow different steps one by one required by the carrier you are choosing. Candidates need to follow the below steps.

Decision making

Before deciding on starting a career as a web analyst, students need to know what subjects to choose at the school level and college level. Students must research the availability of jobs and salary packages.

Subject choices

The subjects that are offered during school that can help students pursue the career easily are Mathematics, Science, Computer science, Statistics as they are designed to help students gain skills related to analytics, calculations, etc.

Entrance exam preparation

For various levels of web analytics, there are different entrance exams conducted for admission to web analytics courses. Students can choose entrance exams according to their choices. Entrance exams must be prepared according to the syllabus prescribed for a particular entrance examination. 

Selecting correct college

To choose a college, one may consider different factors like location, course fee, academic quality, the reputation of the college, placements in college, etc. Students can also find colleges online on different websites. Students can choose a college with good academic quality or results.

How to become a Web Analyst in India

To become a web analyst in India, students must follow different levels of preparation. Students must study subjects like statistics, science, maths, etc, at the school level, and at the UG and PG level, students need to choose relevant streams to achieve the goal. Below are the levels of preparation candidates must follow to become a web analyst.

School-level preparation

At the school level, students must grasp the knowledge of calculations, statistics, etc. And must prepare themselves for UG level entrance exams, as the knowledge is required for being a web analyst.

How to Become a Web Analyst after 12th

Candidates must prepare and wisely choose for an undergraduate course after their 10+2 exams to become a web analyst.

UG level preparation

Students need to choose a relevant stream to go for web analytics. Streams that students can choose to become web analysts are BE/BTech in Computer Science, BSc in relevant fields, etc. Candidates must score well in their 10+2 (in case of merit based admission) or must qualify any national and state level entrance exam.

PG level preparation

At the PG level, candidates must prepare themselves for research in web analytics and must prepare themselves to use different tools and techniques that can help them become more efficient in this profession. The best PG courses for web analytics include MTech CSE.

Web Analytics Courses

The following section highlights some of the most popular courses to become a web analyst. 

BE/BTech In Computer Science

BTech in Computer Science is a 4-year undergraduate course. The course prepares students to perform data analysis. 

Bsc In Computer Science

The BSc in Computer Science course is aimed at teaching students about different software and programming languages, computer applications, and services.

MTech CSE

MTech CSE is a 2-year course. The course is aimed at teaching students advanced knowledge of programming and software, data analysis, data visualization, applied statistics, etc.

How to become a Web Analyst: Abroad

Students can pursue web analytics courses abroad as well. Different countries are offering the career. Some countries, including the USA, the UK, Canada, etc. After completing web analytics courses in foreign countries, packages are offered that are different from those offered in India.

USA

Eligibility criteria for web analytics courses in the US are

• Candidates must have completed 12th or equivalent exams with mathematics, physics, and chemistry subjects.
• Candidates must pass English proficiency tests such as IELTS or TOEFL.
• Candidates must pass the SAT exam and the score must be 760 on SAT maths paper.
• Candidates must produce an SOP for studying in the USA
• In the case of PG programs, students must obtain an 80% score in their graduate examinations.
• Candidates must also compete in the GRE.
• The average fee in the USA ranges from 1,10,000 INR to INR 2,50,000 per semester.

Top Colleges

Some of the top colleges in the USA are

UK

For studying Web analytics in the USA, the eligibility criteria are:

• Candidates must pass 12th or equivalent with a minimum mark of 75-80%.
• Candidates must pass English proficiency tests such as IELTS and TOEFL.
• Candidates must be experienced in related fields, as proof of experience is required.
• A personal SOP is required.
• A minimum of 70% marks is required in the case of PG admissions.

Top Colleges

Some of the top colleges in the UK are:

Canada

Eligibility criteria for studying in Canada are mentioned below

• 75% marks in 12th or its equivalent.
• English proficiency tests must be passed, such as IELTS and TOEFL.
• A personal SOP is required with 2-3 references.
• Proof of finance is to be submitted.
• In the case of PG admissions, candidates need to have scored 75% in the UG level exam.
• 1–2-year work experience will be beneficial.

Top Colleges

Some of the top colleges in Canada are:

Benefits of a career as a web analyst

The role of a web analyst is one of the best professions in any organization. There is a great demand for every organization or sector, like finance, business, and retail services. Web analyst positions are growing at a much higher rate.

As a result of the above benefits, more candidates aspire to become web analysts. Let’s have a look at the perks of the profession mentioned below:

High Salary

The average salary of a web analyst in India is 6,15,000 INR per year. The salary increases with knowledge and experience. Web analysts have a high salary and the increase in digitalisation globally will benefit the industry a lot.

Job security

Today, almost every big business has its own data and has gone online to reach more clients and customers. To make your web pages and data user-friendly and improve user experience, it is needed to be analyzed and managed efficiently. For this task, businesses and organizations need skilled web analysts who can efficiently manage data and websites easily by use of their skills.

Skills required for a Web Analyst

Different organizations hire web analysts with different skills. Some important skills for a web analyst are listed below:

Salary of a Web Analyst

Average Annual Salary

Company-wise Salary

Experience Wise Salary