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MBA Rural Management: Course Details, Syllabus, Top Colleges, Admission, Scope, Salary, Jobs

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Sounak Banerjee

Associate Content Manager

MBA Rural Management studies advanced lessons in the application of management principles to the rural sector, planning, organization, and control of cooperatives and related organizations in the field of agriculture. It is a 2 year PG course that educates students to plan, organize, and control enterprises of the rural & agriculture sector. Check MBA Full Form

Admissions to MBA Rural Management is done through entrance exams like any other MBA entrance tests. Some of these exams are CAT, MAT, GMAT, XAT, SNAP among others. The minimum eligibility criteria to seek admissions is 50% aggregate in UG Degree. Check: MBA Admission Process

Top colleges offering MBA Rural Management top Colleges are Christ University, Symbiosis Institute of Business Management, ICFAI Business School, Flame University, etc. The average fee may range around INR 45,000 to INR 3,00,000. Private colleges offering MBA Rural Management charges more fees as compared to the private ones. 

After completing MBA Rural Management, graduates can work as Rural Development Officer, Research Officer, Rural Executives, Rural Manager, Senior Program Officer, Trainer, Researcher, Consultant, National Sales Development Manager, etc. The average salary of such a professional may range around INR 3.4 LPA to INR 6 LPA at the starting which may gradually increase with experience. Check: MBA Jobs

MBA Rural Management Course Highlights

Course Level Post-graduation
Duration 2 years
Examination Type Semester System/Year wise
Eligibility Graduation
Admission Process Entrance Based
Course Fee INR 5,000 to 5 Lacs
Average Starting Salary INR 3 to 12 lacs per annum
Top Recruiting Companies Amul, Godrej Industrial Limited, Nestle India Pvt. Ltd, Britannia Industries Ltd, ITC Limited, Parle Products Pvt. Ltd, Agro Tech Foods, ICICI bank, HDFC Bank, Naandi Foundation, PRADHAN, CARE, SEWA, BAIF, Seva Mandir, etc.
Top Recruiting Areas Insurance Companies, Academic Institutions, Tata Teleservices, Finance Institutions, ICICI Bank, Amul Shriram Group, Rural and Agriculture Financing, etc
Job Positions Sales/Business Development Manager, Rural Development Officer, Research Officer, Rural Executives, Rural Manager, Senior Program Officer, Trainer, Researcher, Consultant, Purchase/Vendor Development Manager, Sales Officer, National Sales Development Manager, among others.

MBA Rural Management: Why Study?

  • Pursuing a MBA Rural Management course helps in improving the employability of the individual so that they get better job opportunities in the field of Agriculture industry.
  • MBA Rural Management syllabus focuses on providing knowledge and case studies that help manage a firm or company. It includes accounts, financial management, leadership skills, marketing knowledge in the context of the Rural industry. 
  • This course gives a Career Boost and Helps in Career Transformation with Better Salary Packages and Great Networks in the field of agriculture.
  • MBA Rural Management programs also involve projects, assignments and case studies which help students to practice and solve real-time real business problems while they pursue their management programme.

See Also:

MBA Rural Management: Admission Process

MBA Rural Management admission takes place through national, state, or university level entrance exams such as CAT, XAT, SNAP, NMAT. etc. The admissions are based on the group discussion and personal interview post the entrance exam. The institutes use GD/PI to examine each candidate's attributes that cannot be measured by their academic score or entrance exam result. 

Candidates aspiring to pursue the MBA Rural Management degree in the top-ranking colleges, need to gain a minimum of 60% aggregate scores at the UG level. The admission process for the 2022-24 batch has already started and candidates can access the application form on the official website of the colleges they want to pursue.

MBA Rural Management: Eligibility Criteria

The general MBA Rural Management eligibility criteria, which is common for all the MBA programs are mentioned below. 

  • For MBA Admissions students must have completed your graduation of 3 years or 4 years from a recognized board.
  • Candidates must have scored a minimum of 50% or equivalent CGPA at the UG level and for reserved categories, a relaxation of 5% is provided. 
  • To get admission to the top MBA colleges IITs, and IIMs, a minimum of 60% aggregate marks is needed.

MBA Rural Management: Entrance Exam

The most popular MBA Rural Management Entrance in India is CAT and MAT. Every IIM takes in MBA students through the CAT exam. Other entrance exams for MBA are mostly limited to a particular college or state. 

Exam Name Registration Date Exam Date
ATMA December 26 – February 18, 2023 February 25, 2023
CAT August 3 – September 21, 2022      November 27, 2022
CMAT December 26 – February 25, 2023     March 26, 2023
GMAT Throughout the year Throughout the year
MAT

December 27 – February 14, 2023 (PBT Mode)

December 27 – February 21, 2023 (CBT Mode)

December 27 – February 27, 2023 (CBT Mode)

February 19, 2023 (PBT Mode)

February 26, 2023 (CBT Mode)

March 04, 2023 (CBT Mode)

NMAT August 01- October 12, 2022 October 10 - December 19, 2022
SNAP August 04 - November 24, 2022     December 10, 18, and 23, 2022
XAT August 10 – December 12, 2022     January 08, 2023

MBA Rural Management: Syllabus

Semester I Semester II
Essentials of Management Financial Management
Quantitative Methods in Business Research Methodology
Human Resource Management E-Commerce
Managerial Economics Indian Financial System
Computer Applications & MIS Management of NGOs & Action Research
Rural Society and Institutions Rural Development: Concepts, Models and Programs
Management of Social Empowerment Management of Sustainable Agriculture
Financial & Managerial Accounting Rural Markets and Marketing Management
Semester III Semester IV
Business Laws Organizational Effectiveness & Change
Environment and Natural Resource Management Strategies for Sustainable Rural Development
Energy Requirement in Agriculture & its Management Industry and Agri-Business
Management of Animal Husbandry, Dairying & Aquaculture Rural Infrastructure
Watershed Management High Tech Horticulture
Global Business Environment & Rural Management Precisions Farming

CheckMBA Syllabus

What after MBA Rural Management?

After completing a MBA Rural Management degree, they can either opt for Jobs or go for higher studies like a Phd coursePhd After MBA can be taken in any desired specialization and the minimum eligibility criteria for PhD is a 2 Year PG degree with qualifying either UGC-NET or GATE Exam.

Candidates going for Phd need to submit a research proposal, letter of recommendation and work experience as it increases the chance of getting admission. It usually takes 3-5 years to complete a PhD in India, while the duration of a PhD course abroad can be as long as 4 to 7-Years. 

MBA Rural Management: Jobs

Job Position Job Description Average Salary
Rural Development Officer They help the Senior Program Manager to oversee activities of work under the Rural Development Program, including the checking of venture implementation progress, administration, and management of agreements and contracts. 3,00,000
Business Development Manager He or She is responsible for enhancing the organization’s market position and achieving financial growth. These professionals lay down the long-term organizational strategic goals, identify business opportunities, and build key customer relationships. 5,00,000
Research officer Research Officers direct research ventures from the early stages to the last and they coordinate with colleagues and ensure that all ventures and errands are going to plan. He or She supervises, or helps assemble information, with the role differing by the nature of the industry. Most research officers and directors report their findings to superiors or advisory groups. 4,00,000
Sales officer They offer retail items, merchandise and services to clients. They work for inside sales, which regularly includes cold calling for new customers in an office setting, while on the field, they interact directly with new or existing customers. 4,00,000
National Sales Development Manager He or She is responsible for building up powerful techniques for promoting and marketing, coordinating with different executives of the organization. 11,00,000

See AlsoMBA Salary

MBA Rural Management: FAQs

Ques. What is the scope after MBA Rural Management who has no experience in the field of BBA and is not from a commerce background?

Ans. If candidates are well aware of the growing business trends, have good leadership skills, and can think of good ideas to promote a brand, they are ready to consider hiring companies after completing the course. He or She does not need to panic about not having studied business before. 

Ques. Is a BBA degree required to pursue MBA Rural Management?

Ans. No, a BBA degree is not required to pursue an MBA Rural Management course. 

Ques. Is CAT compulsory for MBA Rural Management?

Ans. No, CAT is not compulsory for MBA in the top MBA Rural Management colleges in India, however there are some colleges that consider scores of various entrance exams like XAT, SNAP, MAT etc for MBA admissions.

Ques. What is the average fee to pursue a MBA Rural Management course?

Ans. The average fees of an MBA Rural Management course is INR 3.5 lakh. The fees range between INR 1 lakh (government colleges) to INR 20 lakh (private institutions).

Ques. What is the scope of MBA Rural Management?

Ans. The scope of MBA Rural Management is very wide. Graduates can pursue a career in various sectors such as agriculture, farming, harvesting, production, manufacturing, dairy, banking, cooperative, NGO, infrastructure, technology, etc.

Ques. What are the topics studied at MBA rural management?

Ans. MBA Rural Management simply aims at studying various methods of planning, organizing, directing and controlling cooperatives, agri-business, rural areas and allied domains. This course aims at making candidates learn about developing rural areas through live projects, experiential learning.

Ques. Is it necessary to pursue MBA Rural Management from a renowned institute?

Ans. MBA Degree from a renowned college or from the top MBA colleges in India provide high quality education, better infrastructure, highly qualified faculties and high return of Investment which is not the same for less renowned and regular MBA colleges.

Ques. Can I pursue MBA rural management after my BTech Degree?

Ans. Yes, you can pursue this course after completing your UG degree from any domain.

Ques. Which are the required skills for MBA Rural Management?

Ans. Some of the crucial skills required for MBA Rural Management are given below: 

  • Analytical Thinking
  • Accounting Skills
  • Business Intelligence 
  • Financial Modeling
  • Logical Reasoning 
  • Time Management
  • Interpersonal Skills 

Ques. What is the future of doing MBA Rural Management in India?

Ans. There are several top notch companies across the world looking for MBA Rural Management graduates from India, there is a high rising demand for MBA graduates even in India as well. According to various surveys and reports there will be a rise of 12% for demand of MBA graduates post covid-19 Pandemic.

Ask your question

Answered Questions

AG

Anindita Guha

04 Aug 22

XIMB Rural Management is worth the investment of 11 lakhs. It is among the best MBA-RM programs in the country. The return on investment is sound. The recovery rate will depend on your course performance and placements. Generally, it's possible to recover the fees within 2-3 years of placements. 

Over the last few years, XSRM has maintained a record 100 percent placement rate. The average CTC for Rural Management is around INR 8 LPA. The highest goes up to INR 17 LPA. Microfinance banks, Rural development sectors, Finance, and Marketing are the major sectors that take part in XIMB placement. Pradan, Ujjiwan, Rural Yellow, etc. are the major recruiters for XSRM. 

...Show More

AS

Alka Singh

09 Mar 23

When deciding on an MBA program, it's important to consider your interests and career goals. If you have an inclination towards rural management, then IRMA would be an excellent choice for you. On the other hand, if you're looking for a general MBA degree and specific profiles post-MBA, then TAPMI may be the better option.

If rural management is your area of interest, then IRMA should be at the top of your list. IRMA has a strong reputation for its rural management program and provides excellent opportunities for students interested in the field. On the other hand, if you're looking for a broader MBA degree and want to explore different profiles, then TAPMI may be a better fit.

When it comes to post-MBA profiles, TAPMI provides a variety of specializations to choose from, including finance, marketing, human resources, and operations. This means that you can choose a specialization that aligns with your interests and career goals. Additionally, TAPMI has a strong reputation in the industry and attracts many top recruiters, which can enhance your job opportunities post-MBA.

Ultimately, the decision between IRMA and TAPMI will depend on your individual interests and career aspirations. Make sure to research each program thoroughly and weigh the pros and cons of each before making a final decision.

...Show More

AK

Anjini Kumar

20 Apr 21

Firstly, it is important to understand what management means to you. Yes, just like People going to Microsoft or Google post-Engineering were passionate about coding/computers vis-a-vis those who opted for say a TCS/Wipro. Therefore, if a Management education is an escape route from the monotonous coding life, do not go for this degree. Simply because after a few years of working, you might find yourself in a regretful situation.

Now coming to XIMB, Bhubaneswar as a college, these are the key highlights.

  • The colleges have an impeccable infrastructure.
  • The faculty is great.
  • Great campus culture
  • Good placements

However, check the following reasons why you should not go for the Rural Management course.

  • The Rural Management course requires a lot of fieldwork and expedition which won’t suffice the basic ROI model.
  • The course is shifted to the other campus which is situated in a suburban area. This is a huge downfall as you might be curtailed from important facilities and infrastructure.
  • Placement may not be that great, having invested 13 lacs as the course fee itself. With mediocre placement records, this might not be a good return on your investment.
  • With a 3 year experience in TCS and a continuous C band, the salary you have now will be more or less equal to what you might get after placements. Hence, it won’t make a huge difference.
  • Undoubtedly, the scope for courses like Rural Management is limited, that’s why most people who acquire an RM degree go for corporate jobs at last.

Categories

Rural Management in XIMB

Course Fee

13.80 lakh

Highest CTC

13.2 LPA

Average CTC

9 LPA

Overall, if you are very much into the management sector, go for courses like MBA and other PGDM courses instead of Rural Management. Limited scope, extensive fieldwork, mediocre placements is not a good return when you pay such a high fee. Hence, choose wisely.

...Show More

SS

Shweta Sri

20 Apr 21

Xavier Institute of Rural Management which is also a part of XIMB Bhubaneswar offers MBA in rural management program. This program gives the student a MBA Plus orientation along with a regular MBA program. This program offers practical exposure to the rural management along with the classroom programs. There are flagship programs like gramotsavam which are conducted every year by the college. In this event the students get exposure to villages and this helps them to develop their communication and marketing skills while speaking with rural people.

The performance of this program can be evaluated from the placement reports of 2018 and 2020.

Particulars

Placement report of 2018

Placement report of 2020

Highest salary offered

13.75 LPA.

13.20 LPA.

Average salary

7.67 LPA.

7.78 LPA.

Median annual compensation

7.40 LPA.

7.50 LPA.

Average annual compensation of the top 20% of the batch

10.05 LPA.

10.85 LPA

Average annual compensation of the top 50% of the batch

8.70 LPA.

9.33 LPA.

Number of participating recruiters

33

35

It can be seen from the above comparison of placement reports that overall the performance in placement of 2020 has been better as compared to the placements of 2018. Although the highest salary has been little less as compared to 2018 but overall the performance was good. New recruiters were also added as well. Healthcare sectors in placements were also added. BFSI and financial inclusion sectors offered the highest salaries and showed a 41.44% rise in the total numbers of offers being made.

...Show More

AC

Aniket Choudhary

15 Jul 21

One of my friends is an alumnus of KIIT School of Rural Management. So, I am going to share the details as per his experience.

MBA (RM):

The MBA (RM) program is divided into four semesters and field segments. The fee and placements information is given below.

Fee

INR 7.59 Lakhs

Average Package

INR 6.75 LPA

Highest Package

INR 8 LPA

Placement Percentage

100%

Field Segments:

There are three Field Segments spread across these four semesters:

  • Action Research Segment
  • Case Study Research Segment
  • Management Trainee Segment

Here, you get to work every two months with different organizations on multiple ranges of projects. These segments give practical exposure to the actual challenging environment outside books and classrooms. After the program, students feel confident and have hands-on experience that many don’t possess.

The organizations that visit on campus for field segments and final segments are Bank of Baroda, Myntra, Axis Bank, AP Moller – Maersk, Agribusiness Systems International, Ambuja Cement Foundation, L&T Finance, Lupin Ltd, PepsiCo, CABI, DuPont Pioneer, IndusInd Bank, Tata Chemicals, UNICEF, Edelweiss Financial Services, FCI, and more.

The institute has a legacy of students known for their hard work and dedication in their respective organizations.

...Show More

RK

Rohit Thomas Koshy

13 Mar 23

First of all, I don’t deem it right for you to compare an MBA with Development studies as both are vastly different. Even comparing a General MBA with that in Rural Management is unjustified. The choice of the program depends on what your inclinations and interests are and what you want to do with your degree.

The points below will help you know the right choice for some general preferences.

  • Rural Management: If you want to be in the new markets and provide forward linkages to rural enterprises or backward linkages to large-scale industries, then Rural Management is best for you.
  • Development Studies: If you are willing to work in the policy sector, with an understanding of the development and public policy, and want to become an expert in project management, development, and implementation works in both rural and urban development, in a human and spatial context, then Development Studies is perfect for you.
  • For Money: If money is your primary goal then look for a good MBA college as the ones you mentioned are just average.

It is essential to know what exactly a course offers and what you are after only then you can make an informed decision

...Show More

SM

Sayak Mitra

10 Dec 20

The courses, Rural Management and Sustainable Management both have their merits and demerits. Both are core subjects focusing on different aspects.

Xavier School of Rural Management (XSRM) is at par with Institute of Rural Management Anand (IRMA). Xavier School of Rural Management is currently ranked 20th for MBA by Outlook 2020, 10th by Outlook ICARE and 31st by NIRF 2020 ranking. XSRM comes under the top 20 colleges in the world to provide this course.

The placement highlight of XSRM for 2020 is given below:

Categories

Xavier University Bhubaneswar

Highest CTC

13.20 LPA

Average CTC

7.78 LPA

Lowest CTC

7.50 LPA

Job Roles

Marketing Manager, Semi-Marketing Jobs, Finance, Marketing, Consultancy, development sector, etc.

This rural sector is said to flourish in the coming years. Keeping the current world situation in mind, many countries including India will shift towards the rural sector. Therefore, it a good option to choose XSRM because of the current demand of the subject, its ranking, placement and job opportunities

In conclusion, one should ace the entrance exam conducted to secure a career in Rural Management.

...Show More

SK

Shivani Khanna

19 Apr 21

Rural management at XIMB is a decent option for students, which is even considered at par with the Indian Institute of Rural Management, Anand. There are several notions in the minds of people, which creates doubt about whether to choose Rural management or not. The points below give a clear picture of the course, addressing the benefits and the genuine outcomes of the degree.

  • It consists of all the subjects taught in BM and HRM, along with some extra subjects dealing with rural management.
  • You can go through the previous year's CAT cut-offs to decide which institute or stream is better. The cut-off for XIMB-RM is lower than HRM and BM, which makes you to remove it from your preference, which is a wrong notion. More than half of the entire class of rural management have excellent scores in CAT or XAT. Mostly, there are students with CAT cut-offs around 75-90 in RM. 
  • The rural management course at XIMB is quite good and ranked close to IRMA. It is ranked second in the country after IIM Ahmedabad and 19th worldwide. 
  • The majority of people believe that Rural Management students are hired only by development agencies and NGOs, which is another wrong notion. Several Consulting, IT companies, BFSI, and FMCG come to recruits RM students in placement.
  • People even think that Rural Managers have to work in interior parts of India. But the fact is that most RMs work in tier-1 or tier-2 cities, and visit rural interiors as a part of their work for monitoring their company works.
  • Engineering back-out from doing MBA at rural management, thinking that their work experience would be of no value for the degree. But, just like any other streams, work experience gets extra emphasis in rural management too.
  • The placements in RM are of average quality at present but are at rapid growth. Having an average package is still satisfactory, which will lead to a handsome package within two years. There are students from RM having excellent salary packages, which are the result of their hard work and maximum course extraction.
  • Students from IT companies have a good scope in RM as most IT or consulting companies working in rural regions have projects from government and micro-finance companies, and so are in great demand.

These are some of the key highlights and clarifications to most wrong notions about Rural Management from XIMB, which is indeed a good option having ample opportunities and great scope in the future.

...Show More

SS

Sanghita Sengupta

12 Apr 23

XIMB is a highly reputed management institute in India, offering a variety of courses including the Rural Management (RM) program. If you are interested in pursuing a career in rural development, the RM program at XIMB could be a great choice for you. The RM program is designed to provide students with the skills and knowledge needed to work in the field of rural development and prepares students for a range of roles in the public, private, and non-profit sectors.

On the other hand, if you are considering joining Infosys or Cognizant, you would be entering the IT industry. While these companies are highly respected in the IT sector, it's important to consider whether a career in IT is the right fit for you.

When making a decision between the XIMB RM course and a job at Infosys or Cognizant, you may want to consider the following:

  • Your interests and career goals: It's important to consider your own interests and goals when making a decision about your career. If you are passionate about rural development and want to work in this field, the RM course at XIMB could be an excellent choice. On the other hand, if you are interested in IT and want to pursue a career in this field, a job at Infosys or Cognizant may be a better option.
  • Long-term prospects: Consider the long-term prospects of each option. The RM program at XIMB could open doors to a wide range of career opportunities in rural development, both in India and abroad. Similarly, a job at Infosys or Cognizant could provide you with opportunities for growth and advancement in the IT industry.
  • Financial considerations: It's also important to consider the financial implications of each option. The RM program at XIMB will require an investment of time and money, whereas a job at Infosys or Cognizant will provide you with a steady income.

Ultimately, the decision of whether to join the XIMB RM course or a job at Infosys or Cognizant depends on your individual interests, goals, and financial situation. It's important to weigh the pros and cons of each option and consider what will best help you achieve your long-term career aspirations.

...Show More

SG

Shreyan Ghose

16 Apr 21

RM and SM are different schools now and are no longer considered XIMB. XSRM and XSoS are now Xavier School of Rural Management and Xavier School of Sustainable Management respectively. 

  • The RM and SM programs come under Xavier University, Bhuvaneshwar. This means that post the convocation, your degree would read “XUB” and not “XIMB”. But you would be happy to know that the faculty is the same and placements are deserving. 
  • You would be exposed to diverse sectors regardless of what course you are pursuing. 
  • If RM and SM are the only specializations for you, it’s then up to you to choose whatever future you would like. Agricultural finance and GIS tagging are some sectors that are in trend these days in the line of either specialization. 

Both the courses are equally good and have their own importance. So, it’s all your decision, which field you want to pursue your career in.

...Show More

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