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MA Culture and Media Studies Admission, Colleges, Syllabus, Jobs and Scope 2023

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Arunima Sethi

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MA Culture and Media studies is a full-time postgraduate course which is of 2 years duration inclusive of 4 semesters. 

See more: MA Courses

The basic Eligibility to join this program is that the candidate must be a graduate with a degree in either Arts, Performing Arts, Fine Arts, Social Science, or Communication technology streams. Students belonging to other streams can also apply but they must hold a minimum 2 years work experience in the field of media (Print/Electronic). 

Know more: MA Entrance Exams 

Admission to MA Culture and Media studies program is based on merit, but some institutes may conduct entrance exams or instruct the candidate to take an All India Entrance examination. 

There are vast career opportunities for students who pursue this course. 

MA Culture and Media Studies: Course Highlights

Course Level Masters
Full Form Master of Arts [MA] (Culture and Media studies)
Duration 2 years (Full time)
Examination Type Semester-wise
Eligibility Graduate with degree in arts, social science, performing arts or communication technology streams. Graduates from other streams must have work experience minimum 2 years in media.
Admission Entrance Exam
Average Tuition Fee INR 50,000 - 2,00,000
Average Salary INR 3-10 LPA
Job Positions Manager, Production Head, Operation executive, Art director, Public Relation Manager, Photographer, Advertising strategist, content planner, Relationship manager
Admission Process

MA Culture and Media Studies: Admission Process

Admission to MA Culture and Media studies program is based on merit, but some institutes may conduct entrance exams or instruct the candidate to take an All India Entrance examination. 

  • Individual Institutes conduct the entrance exam themselves
  • The candidate must check the dates of the entrance exam on the institute official website and apply online itself.
  • The most widely known test for admission to MA Culture and Media studies is the one conducted by Tata Institute of Social Sciences, that is TISSNET.

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MA Culture and Media Studies: Eligibility Criteria

The basic Eligibility to join MA Culture and Media Studies course is that 

  • The candidate must be a graduate with a degree in either Arts, Performing Arts, Fine Arts, Social Science, or Communication technology streams. 
  • Students belonging to other streams can also apply but they must hold a minimum 2 years work experience in the field of media (Print/Electronic).
  • The graduation degree obtained must be from an UGC recognized Institute / college.
  • The student must have also scored a minimum 50% marks at the graduation level.
Entrance Exams

MA Culture and Media Studies: Entrance Exams

Below mentioned updates will be very much useful for the candidate who will be attending the TISSNET entrance exam 2023.

Entrance Exam TISSNET
Date of Examination Check here

MA Culture and Media Studies: How to Prepare for Entrance Exams?

The best way to crack any entrance exam is to know the clear cut objectives, contents and the basic structure of the test paper. 

Given below information will be very supportive in preparing for the entrance exam:

  • General awareness, Mathematics & logical reasoning, english proficiency are the 3 different section in the test paper
  • The basic objective of General awareness is to assess the usage and comprehension skills
  • The basic objective of Mathematics & logical reasoning is to assess logical and quantitative efficiency.
  • The basic objective of english proficiency is to assess the understating of national current affairs, advancement and sociopolitical subject matters.
General awareness Art & Culture, Indian History, Sports, Science & Technology, Environment, Social Studies, Politics
Mathematics & logical reasoning Basic Trigonometry, Basic Statistics, Basic Arithmetic, Basic Geometry, Number Series, Data interpretation, Logical reasoning
English proficiency Synonyms & Antonyms, Word Choice, Sentence correction, Odd-one-out, Analogies, Grammar, Verbal reasoning, Reading comprehension

See more: MA Culture and Media Studies Cutoff

MA Culture and Media Studies: How to Get Admission in Good College?

Give below are the best tips to be followed for admission into any college or institutes,

  • MA Culture and Media studies admission takes place through entrance exams like TISSNET. There are also institutes who conduct their own entrance exam.
  • The candidate must never compromise on the preparation for the entrance exam, if he/she is really serious about taking up the MA Culture and Media studies course.
  • The candidate must make sure that he/she has applied to the selected institute before the deadline.
  • Prepare for the Group discussion and personal interview which is supposed to be the final stage of the admission selection process.

Know more:

What is it About?

MA Culture and Media Studies: What is it About?

The program MA Culture and Media studies core focus is to advance the speciality skills of media production and the various researches undertaken. 

  • MA Culture and Media studies will explore the wide concepts of cultural studies and media studies which support the individual to understand the cultural dynamics of the society in relation to contemporary theory by efficient use of analytical tools which derives the result from cultural and communication practices. 
  • In this course, the student will get to focus on the cultural practices by efficient use of case studies. 
  • This process includes analysing suggested archives, documentations, and other curated and conserved cultural records. 
  • All this will be done under the guidance of an experienced and efficient faculty who in turn will teach research methodologies.

Why Study MA Culture and Media Studies?

During this 2 years course period, the students must get trained in skill development by taking part in the field training programs and practical sessions. But theory sessions are also equally important as it helps to understand the basic ideology and framework in the creation of cultural inclinations.

  • By putting the entire course in a nutshell, the major areas of studies include Culture, Journalism, Media, Production, Society, Politics, Communication, Heritage, Advertising, Public Relations, New Media etc.
  • Training for the media industry which includes, video production Scripting, research, editing, direction, camera and sound. 
  • The students are made to produce documentaries and short films which reflects the culture, ethnicity and diversity of the various places.
  • The course also develops the students basic efficiency in radio, web and graphic design. 
  • There are vast career opportunities for students who pursue MA Culture and Media studies.
Course Comparison

MA Culture and Media Studies: Course Comparison

Any candidate who wishes to establish a career in the field of Media, Culture, Journalism and communication needs to take up an education program which supports them in developing their expertise and skills.

Below is a comparison between 2 post graduate courses: MA Culture and Media studies and MA journalism and Mass Communication under different parameters.

Parameters MA Culture and Media studies MA Journalism and Mass Communication
Overview The program MA Culture and Media studies core focus is to advance the speciality skills of media production and the various researches undertaken. MA Journalism and Mass Communication course study comprises expertise in Print Media, advertising & Public Relations, Electronic media, New Media, Event Management.
Duration 2 Years 2 Years
Eligibility Graduate with degree in arts, social science, performing arts or communication technology streams. Graduate completing 3 years or 4 years program Diploma holders are not accepted
Admission Process Merit & Entrance Exam conducted at the university or institute level Eg., TISSNET Merit & Entrance Exam conducted at the university or institute level
Top Colleges Central University Of Rajasthan, Tata Institute of Social Sciences [TISS], Utkal University of Culture Amity University, MGM College of Journalism and Mass Communication, SRM University
Job Roles Manager, Production Head, Operation executive, Art director, Public Relation Manager, Photographer, Advertising strategist, content planner, Relationship manager Journalist, Reporter, News, Anchor, RJ/VJ, Media Planner, PRO, Event Manager
Average Fee INR 1,00,000 INR 80,000
Average Salary INR 5,00,000 INR 3,70,000
MA Culture and Media Studies Course Comparison
Top Colleges

MA Culture and Media Studies: Top Colleges

Name of the top Colleges Average Fee Average Package
Central University Of Rajasthan INR 6,000 INR 5,00,000
Tata Institute of Social Sciences [TISS], Mumbai INR 30,000 INR 6,00,000
Utkal University of Culture, Odisha INR 10,000 INR 2,00,000

MA Culture and Media Studies: College Comparison

Parameter Tata Institute of Social Sciences [TISS], Mumbai Central University Of Rajasthan
Overview Standing tall TISS, Mumbai shelters 21 schools, 45 centres and 8 independent centres. TISS offers Masters, Doctoral, Bachelor, Short term, Online and distance learning programs. Spread across 550 acres campus with 2000+ students strength, Central University of Rajasthan shelters 29 professional departments inclusive of 50+ masters and PhD research programs.
NIRF Rank 49 34
Average Fee INR 30,000 INR 6,000
Average package INR 6,00,000 INR 5,00,000
Placements UPSRLM (technical partner - AFC), Jubilant Life, Eco Eye, Social and Community, Initiatives Wipro Limited, American India Foundation Trust HCL Tech, TCS, Care India, Curaj, Hiremee
MA Culture and Media Studies College Comparison
Course Syllabus

MA Culture and Media Studies: Syllabus

The syllabus involves subjects such as cultural studies, media, journalism. Candidates are given both theory and practical knowledge in this course. The candidates are also taught about:

  • Photography
  • Film Production
  • Culture
  • Media
  • Television

MA Culture and Media Studies: Important Books

MA Culture and Media studies students can make use of the important books for reference purpose which are mentioned below as follows:

Name of the Book Author
History of the Subaltern Classes, and The Concept of Ideology Gramsci, Antonio
Postmodernism and Popular Culture, McRobbie, A.
Mass Communication & Journalism in India D S Mehta
International Communication N. Prabhakar & N. Basu, Commonwealth publishers, New Delhi.
Mastering Digital SLR photography - 3rd edition David Busch
Color and Color Theories Christine Franklin, Harcourt, NY
Composition and Rendering A Thornton Bishop, John Vile & Sons, NY
Introduction to Documentary Nichols, B
Job Profiles

MA Culture and Media Studies: Job Profiles

There are vast career opportunities for students who pursue MA Culture and Media studies. The most influential job profiles where the students get placed are:

Job Profile Description Average Annual Salary
Art Director Responsible for video production Must maintain all the details in regards to pre production and post production INR 6,61,678
Journalist Takes up issues related to public concerns Report it to the mass audience via print of electronic media INR 3,70,608
Public Relations Must be the voice of an organization and communication effectively as the face of a brand INR 5,92,951
Photographer Must be technically sound and must be able to convey a brand message in a single photo. Photo manipulation is an added skill INR 3,87,321
Content planner Must have sound knowledge on branding Must be able to plan and create effective content which would result in brand success. INR 5,19,335
MA Culture and Media Studies Average Salary

Know more: Future Prospect of MA Culture and Media Studies

Future Scope

MA Culture and Media Studies: Future Scope

Once the student completes the MA Culture and Media studies course he/she can either look for a job opportunity or pursue higher studies in the field. Higher studies courses are as follows:

FAQs

MA Culture and Media Studies: FAQs

Ques. What is the average MA Culture and Media studies course fee?

Ans. MA Culture and Media studies course fee in average is between INR 50,000 - INR 2,00,000. In case the student opt for hostel and mess facility. The respective fee must be paid separately. 

Ques. Which are the best institutes offering MA Culture and Media studies courses in India?

Ans. On the basis of popular opinion, Tata Institute of Social Sciences [TISS], Mumbai, Central University Of Rajasthan, and Utkal University of Culture, Odisha are some of the best Institutes in India for MA Culture and Media studies courses.

Ques. What is the basic eligibility to get enrolled in MA Culture and Media studies courses in India?

Ans. The applicant must be an Graduate with a degree in arts, social science, performing arts or communication technology streams. Graduates from other streams must have work experience of minimum 2 years in the media industry.

Ques. What is the career option after completing MA Culture and Media studies ?

Ans. There are vast career opportunities for students who pursue MA Culture and Media studies. The most influential and ever in demand industries the students get placed are Culture and heritage organizations, ASI, News agencies, media houses/sales/management/promotion, Film and television production, public relations etc. 

Ques. What is the admission process for MA Culture and Media studies ?

Ans. Admission to MA Culture and Media studies program is based on merit, but some institutes may conduct entrance exams or instruct the candidate to take an All India Entrance examination. The most widely known test for admission to MA Culture and Media studies is the one conducted by Tata Institute of Social Sciences, that is TISSNET.

Ques. How to prepare for the TISSNET entrance exam ?

Ans. General awareness, Mathematics & logical reasoning, english proficiency are the 3 different sections in the test paper. The student must focus on these 3 subjects to clear the TISSNET entrance exam. The basic objective of General awareness is to assess the usage and comprehension skills. The basic objective of Mathematics & logical reasoning is to assess logical and quantitative efficiency. The basic objective of english proficiency is to assess the understating of national current affairs, advancement and sociopolitical subject matters.

Ques. What is the structure of MA Culture and Media studies course syllabus ?

Ans. By putting the entire course in a nutshell, the major areas of studies include Culture, Journalism, Media, Production, Society, Politics, Communication, Heritage, Advertising, Public Relations, New Media etc.

Ques. How much salary can you get after completing MA Culture and Media studies ?

Ans. There are job opportunities in both the private and public sector, So the salary slab differs. The average salary is expected to be between INR 3 - 10 Lakh per annum. This may be subject to change based on the candidates skills and merits. 

Ask your question

Answered Questions

SM

Sonia Mehra

26 Feb 21

IIT Gandhinagar is a premier engineering institute even after that it has tried to contribute its fullest efficiency to the department of arts & humanities. The MA Program in Society and culture is one such example of it. The major highlights of the course are mentioned below:

  • It is an interdisciplinary and flexible course. It provides great insight into the cultural codes in the context of nations & societies.
  • You will develop a good skill base for doctoral studies, policy work, consultancy and it opens up a wide range of careers.
  • Students are given the freedom to touch subjects like Political Science, Communication, Neuroscience, and Psychology.
  • The course is provided as a blend so that a reasonable amount of freedom to follow their choice.

The three constituents of course are :

  1. Literature & Society- To help understand the creativeness of languages across the society in sync with different caste, class, print, and digital cultures.
  2. History & Politics- This is an aim to understand Indian Politics from a deep end in order to reach its foundation.
  3. Public policy & Human Development- It is a methodological approach to look into development by applying social research.

The course is quite theory intensive and the institute believes in providing continuous assessment through evaluations, discussions, cross-questioning, and guest lectures. The course structure is systematic and hence a positive review is a must for the college.

...Show More

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