Calcutta Media Institute (CMI), Kolkata is a wholly-owned subsidiary of ABP Pvt. Ltd., the largest media conglomerate in Eastern India. The institute was established in 2010 with the objective of providing professional courses in the fields of Media, Communication and Marketing – both traditional and digital. The flagship course offered at CMI is the PG Diploma in Media Management with specializations in Integrated Marketing Communication Management, Broadcast Management and Digital Marketing & Social Media. The course is offered in association with the Indian Institute of Social Welfare & Business Management (IISWBM) and the diploma is awarded by the University of Calcutta. Admission to this course is done on the basis of merit followed by Group Discussion and Personal Interviews.

In the year 2021-22, the salary packages for the PG Diploma course at CMI ranged from INR 2.4 LPA to INR 6.75 LPA. Some of the top recruiters at CMI Kolkata are Indusnet Techshu, Amazon, Hive Minds, Wat Consult, ABP Pvt. Ltd., Madison World, M & C Saatchi, Starcom, Brandcom, Sanmarg, Selvel Media, Shyam Steel, Star Cement, RSH Global, Safechem Industries, and Emami among others. Apart from offering placement assistance, the institute also offers a guaranteed 2-month internship to all eligible students of the PGDMM course.

CMI also offers short-term certification courses in Business Analytics, Digital Marketing, Digital Video Editing and more. The institute is committed to further expanding its operation by creating and delivering training programs for existing professionals and new aspirants who wish to launch their careers in the Media & Communication industry in India. The association with ABP Pvt. Ltd. is utilized to provide hands-on experience across various media.

Calcutta Media Institute Highlights

Official Website www.cmi.net.in
Subsidiary of ABP Pvt Ltd
Affiliation University of Calcutta (PG Diploma Course) and taught jointly by CMI & IISWBM
Mode of Registration Online and Offline
Collaborations Indian Institute of Social Welfare and Business Management (IISWBM)
University of Calcutta
Advertising Club Calcutta
Internet & Mobile Association of India (IAMAI)

Calcutta Media Institute Courses

Calcutta Media Institute offers courses under the categories of Post Graduate Diploma Course (University of Calcutta), Professional Certificate courses and Short Term courses. Mentioned below are the details for the same:

Courses Specializations Eligibility
PGDMM Integrated Marketing Communications Management, Broadcast Management, Digital Marketing & Social Media Graduation with a minimum of 50% aggregate marks followed by GD&PI
Certificate Course in Data Visualisation on Tableau and PowerBI

- Graduate from any discipline with a basic understanding of mathematics and statistics
Certificate Course in Digital Marketing -
  • Professionals in fields of sales, marketing, advertising, communication, IT, BPO working for at least 5 years and preferably holding middle/ senior managerial responsibility.
  • Promoters, Business owners and Entrepreneurs
  • Independent professionals like advertising and PR professionals, doctors, lawyers, CAs, etc. who intend to promote their practice through digital channels
Certificate Course in Digital Video Editing - -
Professional Certificate Course in Digital Cinematography -
Anchoring Course -
Online Certificate Programme On Business Analytics

- Graduate from any discipline with a basic understanding of mathematics and statistics
Professional Certificate Course in Media Analytics

-
Digital Transformation Masterclass Graduates, Postgraduates from any field, and working professionals
Management and Entrepreneurship Graduate from any discipline
Short Term Courses

Public Speaking Course

Confidence

Students of classes IX to XII

Confidence Junior

Students of classes V to VIII

Calcutta Media Institute Admissions

The candidates can apply to CMI courses through online mode or can download the application form available on the official website of the college. Candidates can also collect the CMI application form available at the campus. The application fee is INR 500 for PGDMM program to be paid at the time of submitting the admission form along with all the necessary documents. The candidates can complete an online payment after submitting the form or pay during the submission of credentials during the admission process. 

For admission to all other programs offered at CMI Kolkata, the application form is free of cost. The selection for each course varies and depends on the performance of their last qualifying examinations. The candidates applying for PG programs of CMI will be selected on the basis of Group Discussion followed by Personal Interview Round.

Documents to be submitted (PGDMM):

  • Photograph (preferably stamp size coloured)
  • Proof of date of birth
  • Proof of address
  • Proof of educational qualification (copies of mark sheets Class X onwards)
  • Copy of registration certificate of University of Calcutta (for CU graduates)
  • Graduates of Universities other than Calcutta have to obtain a migration certificate from their graduating university and register at University of Calcutta, if selected for this course.

Calcutta Media Institute Placement

CMI has provided an excellent amount of placement training throughout the academic session. Placement assistance is offered to all PGDMM students at CMI who have successfully completed their course credits. The average salary package has ranged from INR 2.4 LPA to INR 6.75 LPA . Internship is an integral part of the PGDMM course at CMI. The 2 month long internship allows students to gain practical skills through hands-on training in their area of specialization. Top regional and national organizations have been recruiting CMI students over the last 10 years, and also mentoring them through internship opportunities. Over the years, CMI has been successful in offering meaningful career defining jobs to students by building relationships with 100+ corporate entities.

Placement Highlights 2020-2021

Highest salary offered INR 6.75 LPA
Average Salary offered INR 2 LPA
% of students placed 90%

Some of the companies that recruited the CMI students in the year 2022 are listed below:

Industry Company Name
Advertising Agency Ad Infinitus, Rennaisance Advertising,Versus Communication, Sketch Advertising, Peninsular Art Works, RAYS etc.
Research Agency I M R B, Focus Insights, Impact Research
Media House Delhi Press, ABP Pvt Ltd, Sanmarg, New Indian Express, Statesman
Production House Squirkle Production, Q E D Production, Blue Water Pictures, Edit FX, Little Lambs Films Pvt Ltd, Bangla Talkies, Shootnext
Television Zee Bangla, Star Jalsha, Akash Bangla, Kolkata TV, Sangeet Bangla, Siti Cable, Siti News, ABP Ananda / ABP Majha etc.
Corporate Rice Group, TribeCa Care, Avarya Cosmetics, Shyam Steel, Peerless, India Bulls, IIHM, Sourene Tea Estate, Peerless Hotels etc.
Event Mangement  Algos, E 365 Media Solutions, Gold Rush Entertainment, Navkrit Brand Solutions, Voiceworx, Aby Baby etc. 

Below are the top companies of 2020 and 2021 session:

Integrated Marketing Communication Management
Bandhan Bank |Amazon |ABP Group | Swiggy | Madison World |Tribeca Care |Amco Batteries Ltd.| Response India Pvt. Ltd. | Ogilvy |The Grinning Tree | Wunderman Thompson | SOS Ideas | Star Cement | Shantinath Detergents | Cashflo |Sanmarg | Sangbad Kolkata
Broadcast Management
ABP Ananda | Fever FM | News 18 Bangla | Zee Bangla | Republic TV| Scatter | Friends FM | | Kolkata TV | Acropolis Entertainment | Asha Audio | North East Live | The Grinning Tree | Siti Cable | Aakash Aath | Sanmarg | NE 18 Bangla | Grapevine Media
Digital Marketing & Social Media
M & C Saatchi| Madison World |Array Innovative Solutions Pvt. Ltd. | Performance.io | Hyperxchange | ABP Pvt Ltd. | Promotedge | SPAN Communications | Smart5Solutions | India Spelling Bees | Digitale | Runtime-Solution | Indian Jute Mills Association | Hindustan Publicity | TribeCa Care | PRAG | Samagra Foundation | Prolific Logiciel| Digie Crew |Squad Myndroot Pvt Ltd. | M K U Ltd. | Advantage Bengal Infrastructure Ltd (ABIL)| Smart Web Solutions Pvt. Ltd. | Sketch Advertising | Direxions | Indusnet Techsu Digital Pvt Ltd. | Brandloom Consulting | CoinDCX | Bluesky Education| StickyPins.Inc | ANM News | Gargi Memorial Institute of Technology | Legacy of Bhojraj | Mindedge Solutions | Infostatus | Theron Solutions | The Media Company | The Homestore| Grapevine Media | Grey Group | Adbox Media LLP | Durakart Marketing Pvt Ltd. | Budget Web Digital

Read More Calcutta Media Institute Placements

Calcutta Media Institute FAQs

Ques. Does Calcutta Media Institute have some other branch?

Ans. No, Calcutta Media Institute does not have another branch.

Ques. Does Calcutta Media Institute offer placement assistance?

Ans. Yes, Calcutta Media Institute offers placement to all deserving students.

Ques. Can students of Calcutta Media Institute fees be paid in Installments?

Ans. CMI offers 3 installments for payment of fees for the Media Management course.