Aspirants applying for Admission in 2 year Full Time PGDMM Program must be Graduated in any discipline, preferably in Mass Communication, Media Science or BBA, from a UGC recognized University in 10+2+3 system with at least 50% in aggregate. Students graduating from a university other than University of Calcutta will have to register at University of Calcutta to be eligible to study this course.

This course is provided in various specialization 

1. Integrated Marketing Communications Management
2. Digital Marketing and Social Media 
3. Broadcast Management 

A sum of Rs. 5000 will be collected as Library Caution Money.