Course Duration
2 YearsTotal Fees
82 KTotal Fees | ₹82,000 |
With demand for skilled professionals rising in India, an MBA in present times has become imperative for Professional growth. However, choosing an MBA course can oft become confusing. With several specializations available, you need to make a selection carefully. An MBA degree in Marketing is one of the most sought after main-stream courses.
Marketing is an essential part of any business be it a large corporate organization or a small-scale industry. Without adequate forms of Marketing an enterprise cannot strive to expand its business. This is where the role of an individual with a specialized degree in Marketing comes to play. An MBA in Marketing helps an individual develop insights about the Why’s and How’s of the market and consumer behavior.
Trade and commerce has been the backbone of any civilization. Selling constitutes an important part of commerce. The art of selling, hence is considered most important in an organization. Any product or service needs to reach the right consumer. The art of identifying the right consumer base and building a brand falls in the forte of Marketing. Working as a marketing professional requires you to build and promote a brand and help an organization to recognize consumer behavior and cater to their requirements among other things.
Program Duration |
2 years (4 or 6 semesters) for Regular Program |
---|---|
Varies from a minimum of 2-2.5 years to a maximum of 4 years in Distance mode |
|
Varies from 1 year to 2 year for Executive Programs |
|
Eligibility |
Bachelor’s Degree in any Discipline |
Work Experience is required for Executive Programs |
|
Admission Process |
Entrance Exam + Group Discussion/Personal Interview |
Major Entrance Exams |
CAT, XAT, MAT, CMAT, SNAP |
Required Skills |
Mathematical Ability Good Communication Skills Analytical and Leadership Skills Reasoning Skills Problem Solving Skills |
What do you Learn? |
Market Research and Analysis Selling Pricing Advertising Product Designing Presentation Communication |
Program Fee |
4 Lakh INR – 20 Lakh INR |
Average Starting Salary |
2.5 Lakh INR – 10 Lakh INR |
Top Hiring Companies |
HDFC, IBM, Cognizant, Accenture, TCS etc. |
While an MBA in Marketing is open to anyone who wishes to pursue it, an MBA in Marketing is the best bet for people who are creative, have good communication skills and have an aptitude for human behavior.
Choosing the right institute is equally vital like choosing the right course. In India there are about 3900 Management Institutes in India. Some of the Top Institutes for MBA in Marketing are listed below:
Rank |
Name of Institute |
Name of Marketing Course on Offer |
---|---|---|
1 |
Indian Institute of Management, Bangalore (IIM B) |
PGP Specialization in Marketing |
2 |
Indian Institute of Management, Calcutta (IIM C) |
PGDM Post Graduate Program in Management – Marketing |
3 |
Indian School of Business (ISB) |
PGDM Post Graduate Program in Management – Marketing Major |
4 |
Indian Institute of Technology (IIT), Bombay |
Master of Management Program - Marketing |
5 |
Faculty of Management Studies, University of Delhi |
MBA in Marketing |
6 |
Indian Institute of Management, Lucknow (IIM L) |
PGDM Post Graduate Program in Management – Marketing Electives |
7 |
Management Development Institute (MDI) |
PGDM Post Graduate Program in Management – Marketing Specialization |
8 |
Indian Institute of Technology (IIT), Delhi |
MBA Specialization in Marketing – Department of Management Studies (DMS) |
9 |
Loyola Institute of Business Administration, Chennai |
PGDM Marketing |
10 |
Institute of Management Technology (IMT), Ghaziabad |
PGDM Marketing |
At the beginning of the second year, a student has to select from an array of electives offered by their B-School. These electives cover a wide range of areas related to marketing. In the last few years with the advent of digital markets, digital marketing has also been added as one of the electives. The name of the electives may vary from institute to institute but can be broadly classified as follows:
All major Management Institutes follow a similar course delivery structure. Method of education includes Lectures, Classroom Discussions, Individual and Group Projects, Paper Submissions, Case Studies, Quizzes, Internships – Industrial and NGO etc.
This is a question often asked by MBA aspirants since both Marketing and Finance have stronghold when it comes to job opportunity. To pick the best one out of MBA in Finance and MBA in Marketing is difficult. While Finance is important to sustain a company, Marketing is the main support system of a company.
The best approach is to go for the course which resonates with your interest. For example if you have excellent communication skills and are good with people then Marketing is the right choice for you. MBA in Marketing involves travelling and is the right option for individuals with excellent people skills.
PGP Vs. PGDM
PGP stands for Post Graduate Program and is a full 2 year program offered at almost all B-Schools. PGDM is Post Graduate Diploma in Management and is just another name for PGP. There is no practical difference between a PGP course and PGDM course.
Further Academic Opportunities
MBA graduates looking for further study can always opt for a Fellow Program in Management (FPM) which is offered by all top management institutes in the country. It is a Doctoral program in Management and encourages young researchers to be innovative and hone their analytical thinking and problem solving skills.
Other than FPM Program an individual can also go for PhD in Management which is offered at Universities and IITs. An FPM program or PhD in Management paves way for a career in Research and/or Teaching. Average Salary for an Assistant Professor lies somewhere between 400,000 INR to 800,000 INR.
Aspirants seeking admission to 2 years full-time MBA Program should meet the following criteria as specified by the institute.
Academic Requirement
Candidates should have passed a Bachelor's degree in any discipline or its equivalent of minimum three years duration, with at least 50% marks in aggregate from a recognized University.
Entrance Exam
Candidates have a valid score in CMAT.
Fee Details:
Top Companies | ![]() ![]() ![]() ![]() ![]() |
There are 4 hostels for girls;
3.Sarojini naidu devi hall (SD)
My friend is a pass out of MSU and she claims Hansa Mehta hall to be one of the best hostels. Some hostel facilities include
All these facilities make it the cheapest, safest, and best option for girls.
MSU is a big college situated in the heart of the city of Vadodara, one of the safest cities in all of India. In the vicinity of the main campus, there is a central Railway station and bus depot to ferry students to various faculties spread around the main campus. The main campus consists of Arts, Science, and Commerce faculty along with the architecture department, education and phycology department, family and community science faculty, faculty of fine arts, and one or two more faculties. Other facilities are located within 3-4km of the main campus. Some major highlights of this college have been listed below
All these make life at MSU a thrilling, learning, and fun experience.
For getting admission into the MBA program at MSU Baroda, you will need to take CMAT. If you get a decent rank, you can apply for the program through the ACPC website. You can fill out your choice for college on the website. If your clear the required cutoff for that year, you will be allotted a seat in FMS (Faculty of Management Studies) MSU.
MSU Baroda is the government university in Vadodara. There are a few things you need to know about MSU Baroda.
The placements here are good, with some of the top companies taking part in the placement program like Godrej, Amazon, Wipro and IBM.
One of my friends studied in DDU and after gathering some information online, I can give you a proper comparison. Analyzing this you will be able to make your decision.
Categories | DDU | MSU |
Course Fee | INR 6.08 lakh | INR 6,000 |
Highest CTC | 10 LPA | 8 LPA |
Average CTC | 6 LPA | 3.5 LPA |
Recruiting Companies | TCS, Infosys, Crest Data Systems, etc. | TCS, Wipro, Infosys, etc. |
It is suggested that you go for DDU instead of MSU. But finally it is your choice. Choose the one that meets your needs and requirements, as it will be easier to blend in.
The college timings of MSU Baroda depend upon which faculty you are in as every department has its own timings.
B.Sc
Theory lectures are held between 11 to 2:30.
M.Sc – You need to be present from 8 am to 6 pm in the evening or complete lab experiments early and leave by 2 or 3 pm.
MSU is a public university owned by the State Government of Gujarat. It is the only University in Gujarat whose Vice Chancellor is from the royal family of Baroda and not the governor of the state. The departments available at the university include Arts, Education and Psychology, Commerce, Technology and Engineering, Law. Some courses offered by the various faculties of the university are tabulated below-
B.A. | B.Sc. | B.Ed. |
M.A. | M.Sc. | M.Ed. |
B.Com | M.C.A. | M.Ed. |
M.Com | LLB | M.A. |
BBA | LLM | B.E |
B.A LLB | B.Arch. | M.E. |
MSU Baroda is a decent college for girls. All the departments have many girls. Some faculties like Home Science are predominantly all girls. The faculty of Commerce which is the largest faculty at MSU has a separate unit for only girls.
The best feature of MSU is that although a girl student can get admission to another co-ed unit of the faculty, they also have the option to study in a girls-only unit. Hence MSU is perfectly safe for girls.
In fact, to keep girls in the limelight in all areas, the post of vice president in student union elections is reserved for girls only.
One of my friends recently graduated from MSU Baroda. Let me share some of the points she mentioned about the college, which might also help go through your first year of college.
Overall it is a really nice place. In your first year you will get to interact with lots of students and will also have enough time to explore the place. After your first year the pressure of the studies increases so, it is suggested that you explore most during your first year.
Candidates who want to pursue BCA from MSU Baroda can apply online with the required information. Eligible candidates need to appear for the entrance test conducted by the Maharaja Sayajirao University of Baroda. Admission is based on the marks obtained in the entrance test.
Admission to the B. Com (Honors) is done on the basis of the merit of the aggregate marks secured by students in 12th (H.S.S.C.) Examination.
So, B.Com does not require any specific entrance exam while BCA does.