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BCom Marketing Syllabus, Subjects, Semester Wise, Year Wise, Online, Top Colleges

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Sounak Banerjee

Associate Content Manager

BCom Marketing syllabus is a 3 year curriculum divided into 6 semesters. BCom Marketing syllabus consists of subjects such as Corporate Accounting, Legal Systems of Business, Managerial Economics, Practical Auditing etc. BCom Marketing is a specialization of BCom course. 

Check: BCom Marketing Course Details

B Com Marketing Syllabus

Bachelor of Commerce or BCom Marketing is a 3 year graduation degree where candidates explore topics on the Indian Economy, Principles of Management, Financial Accounting, Principles of Marketing, etc. Check out the semester wise and year wise BCom Marketing syllabus in the sections below.

Semester I Semester II
Indian Economy Principles of Marketing
Principles of Management Statistics
Financial Accounting Advanced Financial Accounting
Semester III Semester IV
Corporate Accounting Banking System and Financial Services
Managerial Economics Entrepreneurship Development and Small Business Management
Legal Systems of Business Advanced Corporate Accounting
Practical Auditing Creative Advertising
- IDE - Tourism Management
Semester V Semester VI
Elements of Cost Accounting Management Accounting
Marketing Research & Consumer Behaviour Retail Management
Business Taxation International Marketing
Integrated Marketing Communication NME
- Services Marketing

Semester Wise Syllabus

Check out the semester wise syllabus for the BCom Marketing course in detail, in the sections below.

Semester 1 Subjects

Semester I Subjects
Indian Economy Financial Accounting
Principles of Management -

Semester 2 Subjects

Semester II Subjects
Principles of Marketing Advanced Financial Accounting
Statistics -

Semester 3 Subjects

Semester III Subjects
Corporate Accounting Legal Systems of Business
Managerial Economics Practical Auditing

Semester 4 Subjects

Semester IV Subjects
Banking System and Financial Services Creative Advertising
Entrepreneurship Development and Small Business Management IDE - Tourism Management
Advanced Corporate Accounting -

Semester 5 Subjects

Semester V Subjects
Elements of Cost Accounting Business Taxation
Marketing Research & Consumer Behaviour Integrated Marketing Communication

Semester 6 Subjects

Semester VI Subjects
Management Accounting NME
Retail Management Services Marketing
International Marketing -

Year Wise Syllabus

Check out the year wise syllabus for the BCom Marketing course, in the sections below.

First Year Subjects

First Year Syllabus
Indian Economy Principles of Marketing
Principles of Management Statistics
Financial Accounting Advanced Financial Accounting

Second Year Subjects

Second Year Syllabus
Corporate Accounting Banking System and Financial Services
Managerial Economics Entrepreneurship Development and Small Business Management
Legal Systems of Business Advanced Corporate Accounting
Practical Auditing Creative Advertising
IDE - Tourism Management -

Third Year Subjects

Third Year Subjects
Elements of Cost Accounting Management Accounting
Marketing Research & Consumer Behaviour Retail Management
Business Taxation International Marketing
Integrated Marketing Communication NME
Services Marketing -

Online Courses Beneficial for Commerce Students

Top B Com Marketing Colleges

Check out the top BCom Marketing colleges in the table below.

Colleges Average Fees
Jai Hind College INR 5,330
Calicut University INR 2,900
JRNRVU, Udaipur INR 7,000
Presidency University, Bangalore INR 150,000
TBA, Kollam INR 18,000
Hillside Academy INR 40,000
IIHS, Ghaziabad INR 90,000
Kalinga University, Raipur INR 90,250
Bhavan’s College INR 17,785
VACC, Nashik INR 3,500

B Com Marketing Syllabus: FAQs

Ques. What are the subjects in BCom marketing?

Ans. Some of the popular topics which the BCom Marketing students cover in this subject are - Business Mathematics & Statistics, Rural Marketing & International Marketing, Consumer Behaviour & Sales Management, Retail Management & Marketing of Services, Product & Pricing Management + Marketing Communication, etc.

Ques. What is marketing BCom?

Ans. BCom or Bachelor of Commerce in Marketing Management is a bachelor level sales and marketing program. It is primarily an economic process where choosing of markets are done along with getting, keeping, as well as growing customers by forming, delivering and communicating values.

Ques. Is marketing a good career?

Ans. Marketing is certainly one of the best careers to pursue in the present society. The field offers huge demand especially for candidates having a professional degree in the same. The field is extremely versatile and leads candidates to a variety of job opportunities along with high paying careers.

Ques. Is marketing a difficult course?

Ans. Marketing indeed comes under the list of one of the most difficult courses. A career in the marketing field is indeed very hard not only because of the information and strategies that candidates have to go through, but also regarding its lifelong process and continuous development based on the emerging technologies and various new products.

Ques. Do you need maths for marketing?

Ans. Yes. At a certain point of time, BCom pursuing students need to do the work of reporting, which includes mathematics. There are a variety of skills present based on maths that the marketers should bear. These mainly include geometry, statistics, finance, economics, and calculus as well. All of these topics consist of various applications including understanding the customer, value delivering, as well as ROI measuring.

Ques. What are the 4 types of marketing?

Ans. The four major types of marketing structures are monopolistic competition, perfect competition, oligopoly, and monopoly. There is one thing that everyone needs to remember that candidates should be aware of the fact that not all these types of marketing structure exist in reality. Some of them are only theoretical concepts.

Ques. Are marketing jobs in demand?

Ans. Marketing jobs have been in high demand especially since the last year in 2021. As per social media reports, the job growth that has been seen in this respective field for the year 2021 is 65% for the initial 6 months. Numerous companies posted various marketing job posters which were near about 381,000 during the post COVID initial phase in 2021.

Ques. Why is marketing a good job?

Ans. Marketing is considered one of the high paying jobs as well as one of the respective fields among all. It is regarded as the best way to engage people via a combination of commercial awareness as well as insights into various personality types, so that candidates secure the ability to be tactful in their approach. This is something that is very much useful in almost every career and every sector of professional work.

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