• The Marketing and Supply Chain Ph.D. program trains students in how to identify interesting marketing phenomena (in consumer behavior and marketing strategy), how to test their ideas, and ultimately, how to publish their research in students field’s most prestigious academic journals.
  • This 4-5 year process involves close collaboration with and mentorship by faculty. In addition to working closely with faculty on research, Ph.D. students focus their efforts on coursework for the first two years (Ph.D. seminars, research methods courses, courses in economics, sociology, and psychology), and on their dissertation research in the latter years.