The B.F.A. degree is considered the professional undergraduate degree in the field of visual arts. The four-year program at University of South Dakota focuses on intensive work in art or design, supported by a program of general studies. The B.F.A. is designed for students who desire a thorough, specialized and rigorous training to develop skills, concepts and sensitivities essential to a career as a professional artist or designer.

In the University of South Dakota Graphic Design program, students learn a rich array of tools and work with faculty to broaden their understanding of the design field. Graphic Design courses and field-based internships help students develop innovative and mature portfolios. Renowned Graphic Design faculty represent the diversity of contemporary design practice, research and pedagogy. Students utilize design thinking to work in both self-initiated and client-associated environments. Graduates from the Graphic Design program are very successful in the competitive job market.