The?undergraduate curriculum?at the Charles H. Sandage Department of Advertising is designed to graduate students with both a broad understanding of advertising in all its forms and a specialization in a self-selected area of interest.??

  • Year one -?exposure to the structure, language, opportunities and challenges of the advertising industry
  • Year two -?learning the tools of the industry
  • Year three - applying the tools of the industry to solve real world advertising problems
  • Year four - identifying and deeply exploring an area of specialization