- The MSc in Integrated Marketing is a two-year, on-campus program that will provide students with the ideas and best practices that are essential for success in today’s global business and marketing landscape.
- The program course includes campaign development, financial decisions for marketing, strategy development, and leadership orientation.
- This degree prepares you for a wide range of marketing jobs, teaching you to translate business concepts into competitive and differentiated products and services
- Degree core curriculum that prepares you for marketing jobs in digital marketing, social media marketing, adver-
tising, branding, marketing research, marketing analysis, SEO and SEM, creative management, and more. - Three degree concentrations in Brand Management, Digital Marketing, and Marketing Analytics
- Internships at advertising agencies, media organizations, digital marketing firms, in-house marketing departments, SEO and SEM agencies, among others
- Flexible full- or part-time study options
- Can be completed in as little as 18 months
- The degree is a 42-credit program consisting of a required set of core courses (27-credits), the selected concentration (12-credits), and a Capstone (3-credits).
- MS in Integrated Marketing, students can complete internships that provide the hands-on experience needed to compete for marketing and advertising jobs while building a portfolio of marketing projects that demonstrates their ability to address a wide range of marketing challenges. Many of these internships evolve into permanent positions or marketing consulting jobs.
- Over 96% of our students reported being employed within six months of graduation.