• The Master of Science in Marketing Analytics and Insights arms professionals with the analytical skills students need to advance and build their careers. Students will develop a strong base in marketing strategy, consumer behavior, marketing analysis, and insights while learning the fundamental skills and tools to secure and analyze marketing data
  • The MS in Marketing Analytics and Insights (MS MAI) program is designed to provide graduate students with a strong base in marketing strategy, consumer behavior, and especially marketing analysis and insights
  • The program will provide students with the fundamental skills and tools to extract and analyze marketing data, and the opportunity to generate real-world interpretation, insights, and recommendations