Individual geographers focus on different aspects of the discipline. Some specialize in physical geography studying the natural environment, including the analysis of climate, vegetation, soils and landforms. Others concentrate on the spatial associations of the human environment that result from the political, social and economic activities of people. The constantly changing physical and human landscapes on the Earth?s surface challenge the geographer to provide continuing interpretations of all parts of the world from a spatial point of view. We use cutting-edge technology to analyze physical, cultural, economic and social phenomena which can be communicated through digital maps and interactive representations. Modern geographers tackle real-world problems with marketable career skills that put them at the forefront of the global society.