The programme aims to furnish students with the research skills and methods for stimulating innovative design practices through a combination of tutorials, seminars, workshops, and autonomous design and research projects. In doing so, it equips graduates with the practical and intellectual skills required to deploy design practices within a variety of social, economic and technological contexts and transform the experiences of those who utilise, interact with, or depend upon designed artefacts and services.

Delivered via a series of taught workshops, tutorials, set and elective projects, lecture and seminar based sessions and self-directed learning, the emphasis of the programme rationale is on the contemporary practices of visual communication, underpinned by theoretical research, and the social, technological and economic contexts of contemporary design practices. Students on the programme are expected to engage in a high level of self-directed learning, research and independent critical reflection, as well as participating in taught elements.

The programme aims to:Ê

  • Offer each individual student the opportunity to critically develop his or her own work in the context of a rigorous but supportive intellectual climate;Ê
  • Encourage students to identify and explore key contextual issues relevant to their practice as contemporary designers; ¥ Enable graduates to critically evaluate their work and that of their peers in the context of contemporary design practices;Ê
  • Equip students with the highly developed intellectual, practical and interpersonal skills deemed necessary for careers in design.