• Swansea University offers an M.Sc in Strategic Marketing duration of 1 year.
  • This course is offered on a full-time basis.
  • This program is provided on-campus and off-campus.
  • Course structure and content has been developed in line with the Chartered Institute of Marketing (CIM) Certificate in Professional Marketing
  • Students will study courses like Consumer Psychology, Strategic Marketing, Digital Marketing, Marketing in Society, Integrated Marketing Communications, and Marketing Research.
  • The Strategic Marketing degree at Swansea University will give you the foundation for a successful career.
  • Students will develop high-level marketing and strategy skills, with a critical understanding of current issues and challenges in an industry that is constantly evolving.
  • Students will also gain a strong grounding in both the practical and theoretical aspects of contemporary marketing, including an in-depth understanding and appreciation of relevant ethical issues and social responsibility; arming students with the skills and tools that will allow them to play a valuable part in delivering a sustainable, inclusive and innovative future economy.
  • On completion of the taught elements of the course, students have the opportunity to complete a work-based marketing project, allowing them to apply the skills and knowledge gained to a real-life situation.
  • To study this specialist program students must hold an undergraduate degree in a relevant discipline.
  • The course is accredited by the Chartered Institute of Marketing (CIM), a UK-based professional body offering training and qualifications in marketing and related business.
  • This degree will include module exemptions from CIM professional qualifications through the CIM Graduate Gateway scheme.
  • The program has been designed in line with the CIM Postgraduate Diploma and will give students the opportunity to gain chartered status upon successful completion of the CIM accredited assignments.