• Master of Arts in Brand Management at Coventry University is a 1-year program.
  • It is an on-campus program offered on a full-time basis.
  • This program is also offered on a part-time basis for a duration of 2 years.
  • The course also aims to allow students to make brand-related decisions and recommendations through the appraisal of brand position within the marketplace. 
  • In your first and second semester, you will have 12 contact hours of teaching a week.
  • The course is structured to provide a mix of classroom and lab-based activity with a series of lectures, associated seminars, practical workshop classes, and personal tutorials.
  • Students get the opportunities to participate in industry field trips, to advertising agencies, exhibitions, and events.
  • Students get the chance to participate in live project briefs, which have previously included a Google online marketing challenge, as well as responding to a rebranding brief as requested by Kellogg’s.
  • This master's program provides students with the additional option to apply for a professional experience opportunity during their first semester.
  • This course is accredited and recognized by the Chartered Management Institute (CMI) and the Chartered Institute of Marketing (CIM).
  • The course will encourage the early researcher and the student wishing to progress to PhD study. 
  • In 2018, Coventry Business School was rated as Excellent by Eduniversal, an annual ranking of business schools in over 150 countries.
  • Students can also apply for the courses such as:
    • MA Advertising and Marketing
    • MSc Digital Marketing Management
    • MSc International Marketing Management