The interview experience for IIMC varies from candidate to candidate, but there are certain aspects that get repeated very often and are asked to most candidates. Having a good enough idea about one’s own subject and being confident is the first necessity.

The points listed below are some basic highlights of the interview/GD round of IIMC, Delhi.

• The interview does not go on for long. Maximum candidates have a 15-20 minutes discussion. For some candidates, it is seen to stretch for long if the panel wants.
• The interviewer asks about the candidate's interests, educational background, work experience, and the candidate's vision to achieve his/her goal and expectations from IIMC for the same.
• Generally, panelists ask similar questions more than once, in different manners, to check the authenticity of your answers. They may or may not ask any technical questions.
• The motive of the panel is not to judge how much information you already have. They select candidates who want to make the best use of the 9 months of course and resources.
• The interview revolves around questions like “why should we select you”, discussion on recent ad campaigns and their impact, your hobbies, expectation from the IIMC course.
• Read the newspaper thoroughly on the day of the interview. There will be a question from it.

Being confident and honest is the ultimate strategy. It is better to assess what the panel wants, and answer accordingly.