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BA Visual Communication Course, Admission, Eligibility, Top Colleges, Salary, Job, Future Scope 2023

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Sounak Banerjee

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BA Visual Communication course is 3 years all about learning the transmission of information to important audiences via various sources like print publishing, television, and visual media, etc. It includes different design fundamentals, technical communication, digital media design, visual literacy, color management, etc. 

Subjects that are taught in this course are Visual language, Photography, Visual Design, Communication theory, Photography, etc. To pursue this course, a student must complete 10+2 or any equivalent course securing a minimum of 50% of marks from a recognized university.

BA Visual Communication average fees charged for this course range from INR 30,000-INR 3, 00,000 per annum. The dual degree course that is offered with this course is BA in Graphic Designing.

This course is very demanding and a lot of job opportunities are available for a student after completing this BA Visual Communication course. The various job profiles for this course are Desktop Publisher, Graphic Artist, Digital Photographer, Executive, Production Assistant, Instructional Designer, Media Marketing, Manager, etc. 

The average salary for these job profiles is around INR 2,00,000-INR 7,00,000 per annum. Further students can pursue an MA in Visual Communication and after that, they can even do research and pursue M.Phil 

Checkout: Top BA Visual Communication Colleges in India

The main course highlights for this BA Visual Communication course are the following:-

Course Level Graduate
Full-Form Bachelor of Arts (BA) Visual Communication
Duration 3 years
Examination Type Semesters
Eligibility Must complete 10+2 or any equivalent course securing a minimum of 50% of marks from a recognized university.
Admission Process Based on the Merit and Entrance test
Course Fee INR 30,000 –INR 3,00,000
Average Salary INR 2,00,000-INR 7,00,000
Top Recruiting Companies Media Houses, Colleges and Universities, Photojournalism, Print and Production House, Film Production, Advertising Agencies, Business Designing, Advertisement Firms, Freelancing, etc.
Job Positions Desktop Publisher, Graphic Artist, Digital Photographer, Executive, Production Assistant, Instructional Designer, Media Marketing, Manager, etc.

To know more about the BA Visual Communication course from any recognized University mentioned the below points:-

  • BA Visual Communication is a 3-year undergraduate course and to pursue this course, a student must qualify in 10+2 or intermediate examination from any recognized board.
  • This course is all about learning the transmission of information to important audiences via various sources like print publishing, television, and visual media, etc.
  • It is very beneficial to learn about different design fundamentals, technical communication, digital media design, dawning techniques, 3-D design, design history, visual literacy, color management, etc.
  • BA Visual Communication gives knowledge to all the students about how to execute an effective and beautiful advertisement for various products and goods.
  • The main aim of this course is to examine the use, role, and nature of visual messages and to identify the popular media forms among individuals. Organizations, small groups, and society.

Why pursue a BA Visual Communication Course? 

The necessity of BA Visual Communication course is mentioned below-

  • BA Visual Communication is perfect for skillful individuals and while pursuing this course, students get skills in visual communication.
  • Students will learn about operating and contributing to the modern world of communication via visual media once they pursue this course.
  • Students will learn about how to execute an effective and beautiful advertisement for various products and goods.
  • Once completed BA Visual Communication, the door for pursuing advanced research in this Visual Communication course will be open for the students.
  • Students with a creative and inventive mind can easily analyze how to make meaning out of symbols once they pursue this course.
  • A graduate student in Visual Communication can work in top recruiting areas like Media Houses, Colleges and Universities, Photojournalism, Print and Production House, Film Production, Advertising Agencies, Business Designing, Advertisement Firms, Freelancing, etc.
  • The various job roles that are offered to a graduate in Visual Communication students are Desktop Publisher, Graphic Artist, Digital Photographer, Executive, Production Assistant, Instructional Designer, Media Marketing, Manager, etc.
  • The average starting salary of these job profiles ranges from INR 2,00,000 to INR 7,00,000 per annum.

What is the BA Visual Communication Admission Process? 

Many colleges conduct the online admission process for this BA Visual Communication course. The steps for the online admission processes for pursuing a BA Visual Communication course are the following:-

  • For pursuing a BA Visual Communication course, a student must score well in the entrance examinations conducted by the particular Universities. Students also need to get good marks in the 10+2 examinations in any stream.
  • The application forms for these entrance exams are released by the end of February month every year.
  • Once a student successfully cleared the entrance exams, then they will be called for counseling and then the admission process.

The basic steps for the online admission process BA Visual Communication Course:-

For pursuing the BA Visual Communication course students have to appear in Entrance based online examinations in many colleges and universities. The process of applying for this online application form is mentioned below:-

  • Students must register their names by providing email ids, mobile number, and password.
  • They must fill all the necessary columns by providing personal and educational information.
  • Students must appear on the entrance examination on the mentioned date.
  • After declaring results, selected students will be called for a personal interview and after that, the admission process will start.

The basic steps for the merit-based or offline admission process in the BA Visual Communication course:-

In some colleges, merit-based or offline admission processes are conducted for a BA Visual Communication course. The steps for the merit-based admission process are the following:-

  • After the release of the application form, visit your college and collect the admission form along with the college prospectus.
  • Fill up all the necessary details in the admission form and make a demand draft of the required application fees.
  • Submit the application form and demand draft before the closing date of the application form.
  • 2-3 days before admission, you can check your name in the cut-off list and can get an idea about the certainty of your admission.

What is the BA Visual Communication Eligibility Criteria? 

The eligibility criteria for pursuing a BA Visual Communication course are the following:-

  • The student must complete 10+2 or Intermediate examination in any stream.
  • Students must get a minimum of 50% of the aggregate of marks from any recognized university.
  • Clearing cut-off marks in the entrance examination are the prime requirement in some colleges for getting admission to this course.
  • The students also have to do well in the Personal Interview round.

Checkout: Top Ranked BA Colleges in India

How to Prepare for a BA Visual Communication Entrance exam? 

Students have to prepare well before appearing for the BA Visual Communication entrance examinations. Below are some of the tips that can help a student to score good marks in the entrance examination:-

  • Collect the current updated syllabus and prepare hard every section and try to collect the previous year’s cut-offs. So that you can prepare according to the cut-offs.
  • Stay away from attempting difficult questions if you don’t know the answer.
  • Appear in online mock tests. This will help you to understand proper time management.
  • Try to study the whole syllabus of the graduate Visual Communication course to answer most of the questions during the entrance exam.
  • Prepare well for the Personal Interview round also as this round also carries marks.

How to get Admission to a Good BA Visual Communication College? 

To get a chance to pursue your BA Visual Communication course from a good college a student must concentrate on the following points:-

  • For getting admission to a top college a student must secure high marks on the entrance exam conducted by that particular university.
  • You must also get good marks on your 10+2 or Intermediate examination. A minimum of 50% of marks is required to appear for the entrance exam.
  • Start preparing for the entrance examination one year before the date of examination.
  • In all the universities, along with the entrance exam, viva voice or personal interview is also conducted. So prepare well for this round of interviews also.
  • Try to collect all the information of that college like the teaching faculty, curriculum where you wish to pursue your course.
  • Placement is also very important. So, always choose that particular college where placement opportunities are very good.

What is the BA Visual Communication Course Syllabus? 

The subjects of this BA Visual Communication course are the following:-

Semester-I Semester-II
English Paper 1 Introduction to Communication
Media Writing English
Introduction to Communication Advertising
Semester III Semester IV
Photography Communication Theory
Print and Graphics Production Television Production
Visual Communication Visual Design
Semester V Semester VI
Communication Media Print Production
Elements of Film and Video Commercial Production
Graphic Production Video Production
Commercial Broadcasting Cinematography

What are the BA Visual Communication Books? 

The names of the important books along with authors name for the BA Visual Communication Course are the following:-

Books Authors
An Introduction to Visual Communication Susan B Barnes
Design Thinking for Visual Communication Gavin Ambrose Paul Harris
Visual Communication Giorgia Aiello Katy Perry
Visual Communication Design Kristen Guthree

Which are Top  BA Visual Communication Colleges? 

The top 10 colleges that offer the BA Visual Communication course are the following:-

College Name Admission Process Average Fees Average Placement offer
Bishop Valley Memorial Cross Holy Cross, Kotyam Merit based INR 45,478 INR 3,00,000
Mahatma Gandhi University, Kottayam Entrance based INR 48,000 INR 4,50,000
GITAM, Hyderabad  Entrance Based INR 50,000 INR 3,60,000
Majlis Arts and Science College. Puramannur Merit based INR 37,500 INR 4,00,000
St. Thomas College, Thissur Merit based INR 2,020 INR 3,00,000
St. Joseph College of Communication, Changanacherry Merit based INR 70,000 INR 2,80,000
St. Joseph College, Bangalore Merit based INR 28,800 INR 4,20,000
GITAM School of Humanities and Social Sciences, Hyderabad Entrance Based INR 50,000 INR 4,00,000
Fees and salary

BA Visual Communication Course Comparison 

Below given is college comparison of the colleges that offers a BA Visual Communication course is the following-

Parameter Mahatma Gandhi University GITAM University
Location Kottayam Hyderabad
Overview MGU Kottayam was established in the year 1983 as a state university in the Kottayam district of Kerala. It has around 100 affiliated colleges under its jurisdiction spread over five districts in central Kerala. GITAM Hyderabad, established in 2009 is one of the best private universities of Hyderabad. It promotes the intellectual transformation of students into well-rounded individuals.
Average Fee INR 48,000 INR 50,000
Average Salary Offered INR 4.5 LPA INR 3.6 lPA
Recruiting Areas Print and Production House, Film Production, Advertising Agencies, Business Designing, Advertisement Firms, etc. Print and Production House, Film Production, Advertising Agencies, Business Designing, Advertisement Firms, etc.

Below given is a course comparison between BA Visual Communication and BFA Photography

Parameters BA Visual Communication BFA Photography
Full Form Bachelor of Arts in Visual Communication Bachelor of Fine Arts in Photography
Overview By pursuing this program, students learn about various design fundamentals, 3-D design, web design, color management etc. It is a practically oriented course where students learn various skills related to photography and the specializations
Eligibility Intermediate Passed with any stream Intermediate Passed with any stream
Average Annual Fee INR 20,000 - INR 1,00,000 INR 30,000 - INR 90,000
Average Package Offered INR 3-5 LPA INR 2-6 LPA

What are the BA Visual Communication Job Prospects and Career Options? 

BA Visual Communication is a 3-year undergraduate course and to pursue this course, a student must qualify in 10+2 or intermediate examination from any recognized board. The various job prospects and career options for this BA Visual Communication course are as follows:-

  • The available career options for a graduate in Visual Communication course are Desktop Publisher, Graphic Artist, Digital Photographer, Executive, Production Assistant, Instructional Designer, Media Marketing, Manager, etc.
  • The various areas of employment are Media Houses, Colleges and Universities, Photojournalism, Print and Production House, Film Production, Advertising Agencies, Business Designing, Advertisement Firms, Freelancing, etc.
  • More than the government, private sector jobs are more available for a graduate student in the Visual Communication course or students can also work as an entrepreneur after completing this course.

Job Profiles with the description for BA Visual Communication Course

The best job profiles with description for this BA Visual Communication Course are the following:-

Job Profile Job Description Average Salary in INR
Teacher Responsible for teaching and mentoring students and helping the students to make proper lesson plans. INR 2,00,000-INR 4,50,000
Instructional Designer Responsible for finding out the knowledge, skills, and attitude of the targeted audience and suggests a learning experience. INR 2,00,000-INR 5,00,000
Digital Photographer Responsible for working with a digital camera by using a blend of technical skills. INR 200,000-INR 6,00,000
Graphic Artist Responsible for preparing work that accomplishes by collecting information and material regarding work. INR 2,00,000-INR 4,00,000
Media Marketing Executive Responsible for selling a product or raising awareness of an issue that will affect the public. INR 3,00,000-INR 4,00,000
Business Development Manager Responsible for maintaining good working relationships with clients and contacts. INR 2,50,000-INR 4,00,000

Salary Trend Graph for BA Visual Communication course

The Salary Trend Graph for a BA Visual Communication course is the following:-

Annual Salary

What is the BA Visual Communication Future Scope? 

The details of the future scope are mentioned below:-

  • BA Visual Communication graduates can pursue MA in Visual Communication and after that, they can even do research and pursue M.Phil and Ph.D. degrees in Visual Communication course as a means of operating and contributing to the modern world of communication via visual media.
  • They can also work as freelance photographers, cinematographer and work under world famous brands. They can open their production house and work for the clients.

BA Visual Communication FAQs 

Ques. What is the total duration of this course?

Ans. This is a 3 years full-time undergraduate degree course.

Ques. What is the role of a Graphic Artist?

Ans. A Graphic Artist is responsible for preparing work that accomplishes by collecting information and material regarding work

Ques. What is the average salary of a Graphic Artist?

Ans. The average salary of a Graphic Artist is around INR 2, 00,000-INR 4, 00,000 per annum.

Ques. What is the minimum percentage required for pursuing a BA Visual Communication course?

Ans. More than 50% is required in 10+2 for pursuing this BA Visual Communication course.

Ques. What is the aim of an Instructional Designer?

Ans. An Instructional Designer aims to find out the knowledge, skills, and attitude of the targeted audience and suggests a learning experience.

Ques. What are the entrance exams, conducted for pursuing a BA Visual Communication course?

Ans. The entrance exams that are conducted for pursuing this course are the DU entrance exam, JNU entrance exam, BHU entrance exam, etc.

Ques. What is the average course fee in a BA Visual Communication course?

Ans. The average course fee in BA Visual Communication course is around INR 30, 000 to 3, 00,000 per annum.

Ques. Can I pursue this course on distance education?

Ans. Yes, you can pursue this course on distance education.

Ques. What are the basic eligibility criteria for pursuing this course?

Ans. To pursue this course a student must complete 10+2 in any stream with a minimum of 50% of marks from any recognized university.

Ques. What is the role of a Media Marketing Executive?

Ans. A Media Marketing Executive is responsible for selling a product or raising awareness of an issue that will affect the public.

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