- The B.B.A Marketing is a 4-year program at the University of Regina.
- Students will learn to create and implement marketing strategies, understand consumer buying behavior, and to strategically align products with the right market.
- The main topics of the program are:
- Internet Marketing
- Management of Promotion
- Marketing Research
- Consumer Behaviour
- Sales Management and Personal Selling
- International Marketing
- The professors will introduce the concepts and techniques used in marketing research and will teach students the skills required when marketing for public and non-profit organizations.
- The acceptance rate of this program is 85%.
- After graduating from this program, students have job opportunities as advertising account executives, brand managers, market analysts, and many more.
- The Student to faculty ratio is 20:1 which bridges the gap between the faculty and students.