• University of Calgary offers BCom in Marketing with a duration of 4 years.
  • The program is offered on a full-time basis.
  • This is a course-based program and is delivered on-campus.
  • The program offers a co-operative work placement option.
  • It provides study-abroad opportunities as well.
  • Marketers turn ideas into products, find the right price for products, get products to market, and communicate the benefits of products to consumers.
  • Over the course of the studies, students will learn about consumer behavior, marketing research, new product development, distribution, pricing, and integrated marketing communications.
  • Students will complete formal presentations, group projects, and various case studies during the course of their degree.
  • Some of the major courses in this program are:
    • Foundations of Marketing
    • Introduction to Business Analytics
    • Introduction to Business Skills
    • Principles of Macroeconomics
    • ​Principles of Microeconomics
  • The University of Calgary ranked in 6th place in Canada by Research Infosource in 2018.
  • The University offers small class sizes that provide close research interaction with their supervision.
  • The Faculty of the department have received global recognition by winning awards like federal awards, Provincial awards, Indigenous awards, etc.
  • The average salary goes upto 79,755USD.