- This course will allow the student to further develop key business skills in areas including statistics, economics, and sustainability.
- The student also becomes adept at marketing techniques, including in the digital environment. Students graduate with the confidence and competence for management or leadership roles in the marketing industry.
- The student also be prepared for postgraduate research opportunities after completing the research component of this course.
- advertising
- market research
- brand management
- marketing
- retail/sales
- public relations
- communications.