• All organizations perform two basic functions--they produce and market goods, services or ideas.
  • The Marketing Department at Wichita State University provides students with programs and classes designed to help students grasp marketing’s critical role in analyzing consumer needs and the importance of securing information designed to ensure that goods, services and ideas created by the firm match buyer expectations.
  • Programs include a major in Marketing or Marketing with an emphasis in Real Estate, as well as a minor in Personal Selling.