The primary educational goal established by the Fashion Retailing Program at The University of Alabama is to prepare students for entry-level positions in the apparel and textile industries. Sequential course offerings provide basic and upper-level skill development and knowledge of the fashion retailing industry. The experiences students gain during their tenure provide an excellent foundation for professional and educational development. The mission of the Fashion Retailing Program at The University of Alabama is to engage students to communicate effectively and to think critically within a global, cultural, and historical context.