Undergraduate students will meet the following student performance criteria:

Visual Communication

• Effectively execute design concepts.
• Demonstrate evidence of trialing and self-editing designs, as evidenced in sketchbook/notebook.
• Demonstrate facility and flexibility in fine art foundations and media-specific skills.

Conceptual Development and Critical Analysis

• Explore and articulate concepts, creative possibilities, and solutions within a given topic or subject.
• Analyze the strengths and weaknesses of concept, execution, and refinement of a given project.

Presentation Skills

• Clearly express ideas verbally and in writing.
• Display work to professional presentation standards.
• Demonstrate craftsmanship and attention to detail.

Professional Readiness

• Manage workload to meet deadlines.
• Create a coherent, original portfolio and collateral materials demonstrating personal vision and achievement of technical proficiency in chosen medium.