• The discipline of Information Strategy and Economics has emerged to deal with changes in information endowments and their impact on strategy, and it provides an excellent foundation for careers in strategic management, both within the firm and as consultants in strategic management. Its courses are motivated by its focus on information as a driver of strategy, hence its location in the OID Department, but it does not study technology nor does it have the quantitative analysis focus of the rest of the OID Department.
  • Course Requirements for the major can be satisfied by selecting from courses already offered in OID, Management, and Marketing. The major is intended to allow great flexibility, as individual students may wish to focus on issues of information strategy applied to marketing, change management internal governance, or external alliances. Students are required to take at least one course from an approved list of Marketing courses and at least one course from an approved list of Management courses. Additionally, students must complete at least three credits within the OID Department.