Students build a body of work demonstrating their mastery of tools, media and concepts to effectively communicate ideas to a target audience. The curriculum includes coursework in composition, typography, strategy and design process, design methodologies and research, portfolio development, web and multimedia design, design entrepreneurship and real-world internships in local design firms.
Our curriculum works as on-going design laboratory. Risk-taking, experimentation and productive criticism are central to our program. Students must augment their classroom experience with membership in professional design organizations like AIGA, attending lectures, field trips, portfolio reviews, conferences, studio tours, workshops, and much more.
To be competitive in this profession, it is simply not enough to major in Design and Visual Communication. Students must be engaged in the larger world of design, and have an ongoing awareness of what is happening locally, regionally and globally in design practice, design research and design entrepreneurship.