- The SJMC Broadcast Media program is designed to provide students with the fundamental elements of strategic communications, in addition to preparing them for a career in two specific advertising tracks: Account Management and Creative Advertising.
- The Advertising discipline has evolved with the changes in media, and students receive extensive training in the strategic use of digital communications and social media.
- SJMC Advertising graduates have won a number of international awards and landed positions at major multinationals and top global agencies, as well as local ad agencies based in South Florida.
- Advertising, Broadcasting, Journalism and Public Relations are Limited Admissions Majors.