• Marketing is the driving force of business and organizational success. When you pursue a Bachelor of Science in Business Administration with a concentration in Marketing, you'll learn how to implement innovative marketing and business strategies that help grow companies. Earning a marketing-focused business degree can help prepare you for a variety of careers in the dynamic, creative, results-oriented field of marketing. Whether you’re looking to work in the world of advertising at a large agency, or as a brand manager at a smaller company, a degree in marketing could be just the tool you need to succeed.
  • Marketing is an up-and-coming degree endeavor considering the BLS reports that this area of work is projected to grow 6% from 2019 to 2029, faster than the average for all occupations. Not to mention, depending on level of experience, the median annual wage for advertising, marketing and promotions managers was $133,460 in May 2020.