The students of find career opportunities in a wide variety of disciplines including product design, furniture design, exhibit design, package design, human factors, design research and product planning. 

The variety of products and systems that fall within the potential scope of an industrial designer's work is extremely broad. Examples range from household appliances to aircraft interiors and from furniture to major electronics equipment, transportation vehicles, and myriad other product areas. 

Consequently, some industrial designers choose to specialize in particular area, e.g., automobile or furniture design, while others prefer to divide their efforts among several product areas that fall within their own design interests.

Practice is directed toward the creation and development of concepts, designs, and specifications, that optimize the value, function, convenience, safety, utility, and appearance of manufactured products and systems for the mutual benefit of both users and manufacturers of those products.