Fashion Design Management option applies economic and marketing principles to consumer and industry issues. It focuses on the processes used to design, manufacture, and market apparel and textile products. Students will also explore topics such as advertising and marketing, and entrepreneurship, as well as, the impact of developing technologies, the globalization of the industry, questions of sustainability. By their second year, students will choose to focus on one of three areas: Management and Marketing; Product Development; or Communications. If you are undecided between Apparel Design, Option I and Fashion Design Management, Option II, start with the Option I curriculum plan.