Psychology is the science of behavior and mind (not to be confused with neuroscience, which studies the neural underpinnings of psychological phenomena ex. neural circuits). Psychology includes the study of conscious and unconscious phenomena, as well as feeling and thought. It is an academic discipline of immense scope. Psychologists seek an understanding of the emergent properties of brains, and all the variety of phenomena linked to those emergent properties. As a social science, it aims to understand individuals and groups by establishing general principles and researching specific cases.