Your job is to build relationships between your clients and the people they need to engage. From brand development and crisis control to media relations, PR is the voice behind the brand.
We teach you to think strategically and to write and speak effectively. From learning to develop and evaluate communications campaigns to making the most of a client’s social media and mobile platforms, you’ll learn the essential skills needed for jobs in agencies, government, nonprofits and the corporate world. In your senior year, you’ll engage with real clients, performing research,proposing strategies and producing a written campaign you’ll present to the client.