The newly renamed Master of Arts in Strategic Communication has a more flexible structure in terms of both timing and specialization. Students have the freedom to focus on coursework that best matches their professional interests: media relations, strategic writing, event planning and management, visual communication, online public relations, or school public relations.

All faculty members who teach in our graduate program have advanced degrees and serve as practitioner consultants, trainers, planners, and researchers in their fields. They are experienced educators in public relations, public affairs, advertising, and integrated marketing communication. Each graduate student has access to individual consultations and mentoring provided by faculty and the immediate professional network supporting the program.

Most of our students work full time or part time. Some undergraduate students are taking graduate classes as part of their 'senior privilege' option. Our program can be completed via evening face-to-face classes, online classes, taking a full-time or part-time load, even one course at a time.

Graduation timeline: students attending full-time may be able to complete the program course requirements in one calendar year if taking advantage of all our fall, winter, spring, and summer sessions. Students attending part-time generally complete the course requirements over 2-3 years.