- Communication is the study of basic human social processes: the creation and dissemination of meaning and information. The major prepares students for graduate study or professional positions in such fields as interpersonal and organizational communication, journalism, media production and criticism, political communication, and public relations. Students develop skills and knowledge that put them at the edge of a rapidly changing communication industry.
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Public relations professionals spend their days communicating through social media, organizing events, writing speeches, and researching campaigns. They use advertising, promotion, counseling, and crisis management to address tough challenges.