At a basic level, is the function that influences people to buy products and services. This can involve almost every part of an organization from customer service, sales and advertising to brand development, employee relations and social media.
In the classroom?and in applied-learning situations, you will get a sound foundation in general business as well as develop Marketing expertise. MSU Denver even offers opportunities working with professors who have industry experience, giving you plenty of chances to gain career-relevant skills collaborating with Denver-area businesses on creating marketing strategies, conducting market research and developing marketing and advertising campaigns. Plus you can avail yourself of internships and study abroad opportunities that will help you acquire a sophisticated, globally aware marketing perspective.
Career prospects
The bachelor?s degree program in Marketing at MSU Denver offers you countless ways for you to market yourself as a business professional. Marketing is a profession that touches nearly every industry. Here are a few marketing-related disciplines you can pursue:
- Social media
- Advertising
- Market research
- Media buying
- Brand or product management
- Professional sales
- Sports marketing
- Channel management
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