Program objectives
- Provide a solid foundation on the current trends in communicating news and information in today's world.
- Provide a theoretical and practical framework to assess how interactive and digital media, e.g. web sites, blogs, social media, mobile media, is impacting current business models for media and most companies today.
- Help students understand how to best use technology and digital media to better reach news and existing readers, viewers, consumers and customers.
- Update knowledge and skills related to digital media to take on a more active role in business and industry.
This 30-hour interdisciplinary studies master’s concentration provides students written, visual and technical competencies required to successfully communicate in the modern online and information-oriented environments.