Drawing on the School of Information?s strengths in Information Science and Human?Computer Interaction, the program prepares students for work across the full lifecycle of data, from data acquisition, manipulation, and storage, to statistical analysis and interpretation, and dissemination of data artifacts through visual and narrative means.

The DAV program creates well-rounded data professionals who have strong statistical and technology skills combined with strengths in research, communication, and design, allowing them to ask sophisticated research questions around data, convey information effectively in visual and written communications, and design intuitive, meaningful, and engaging experiences of data.