Our public relations degree requirements focus on developing strategies rooted in theoretical concepts that embrace an integrated marketing communications approach. As part of our program, students will develop strategic public relations programs (with research, objectives, programming, and evaluation) for clients in the nonprofit community.
By getting involved in our? Student Society of America?(PRSSA) chapter, Raider Student Media, and internships, students will have the opportunity to gain hands-on experience and apply the skills and knowledge they develop in the classroom.