The effective marketing of an organization’s products and services is critical to its success. Marketing Management course aims to help students develop their skills, knowledge, and competencies in international marketing management and planning digital marketing communications, thereby enabling them to effectively contribute to the success of the business.

This course will help students to achieve their management aspirations by being relevant to modern business. The combination of academic study with workplace application provides many opportunities to better understand how to manage and make management decisions that impact the organization’s success.