On this course you will learn to identify, analyse and evaluate a range of business related issues. You will develop suitable responses to these problems and be able to select the most appropriate course of action.

This specialism enables you to focus your studies within the area of Marketing. Focusing on the marketing discipline will prepare you for a range of careers. These include product and brand management, market analysis and research, customer relationship and services management, direct marketing, digital marketing, public relations, media and advertising. Studying the Marketing specialism means you will take several Marketing focused modules and your final degree will be awarded as MSc Business Management (Marketing) from Oxford Brookes University.

Why choose this course?
  • Employability: You will develop the skills, knowledge and ability to work in a multicultural environment. Our graduates go on to successful international careers with a range of commercial and not-for-profit organisations. We emphasise developing your CV and interview skills through the support of our Careers Centre.
  • Opportunities: We will provide you with new experiences and the chance to really interact with industry. You will have the opportunity to go on an optional field trip to Boston, USA. Here you will meet company executives, go on study tours, as well as a lot of sightseeing.
  • Teaching and Learning: Oxford Brookes University Business School offers a great environment for studying Business Management. We have a track record of excellence in teaching, learning and research and you will be supported in your studies and beyond. Oxford Brookes University Business School received the top award from the Higher Education Funding council for England to become a Centre of Excellence in Teaching and Learning.
  • Student support: As a student you will be assigned to an Academic Adviser who will provide both academic and personal support. Student Support Co-ordinators provide guidance for your course and university-wide administrative issues. They organise a range of events to help you adjust to postgraduate study and are able to help you get advice about any issues you may have during your studies.
  • Oxford Location: Oxford offers everything you could want as a student and more. It will provide you with a host of learning and employment opportunities with a range of internships and graduate jobs available. Located just over an hour from the hub of business life in London with easy access to international airports, you'll be at the heart of the UK's most successful economic region.
Careers

The MSc Business Management (Marketing) will prepare you for a broad range of roles in marketing and management. This may be in commercial firms or non-profit organisations, including universities.Ê

Typical roles might include: marketing consultant, marketing analysis, consumer analysis, academic researcher, marketing manager and general manager.

Recent graduates from the MSc Business Management courses have gone on to work at organisations such as:ÊDeutsche Telekom, Deloitte, Oxfam, BASF Group, Kautex Unipart, Raiffeisen Bank, Revolution Insurance, American Business Conferences, Consilio Global.