• The Roehampton MSc Global Marketing provides students with essential expertise of contemporary marketing theory and practice, equipping them with the strategic and operational marketing skills needed to succeed.  
  • This program has been designed with input from a panel of business advisors and successful business leaders to address the 21st century’s demand for market-focused professionals adept in the effective use of digital technologies.
  • Students will be introduced to the strategic, financial and operational context of management and to digital marketing strategies and the increasingly data-driven context in which business leaders operate. You will also learn how to leverage digital marketing and customer engagement strategies to achieve real impact on business objectives through marketing.