• Modern business is increasingly global - and we have designed a course to match. Our MSc International Marketing gives you the comprehensive knowledge, expertise and skills you need to build a successful career in international business and make a positive impact on the world around you.
  • Drawing on our close relationship to industry, we'll help you develop new insight into the cross-cultural challenges you'll face in today's global environment - and how to address them.
  • You'll discover how technology can help you develop sustainable marketing practices, better understand consumer behaviour and plan marketing, branding and communication strategies. You'll study marketing in both theory and practice, for a world-class education built on GCU's decades of academic and professional experience in the field.