International marketing is an increasingly important area of business as companies strive to grow globally. As well as learning basic principles of marketing, youÕll develop an appreciation of its practice in a global environment.

This course offers you the opportunity to study in two beautiful and cultured European cities Ð Edinburgh and Nice. YouÕll be based in Edinburgh with an option to spend a trimester at theÊIPAG Business SchoolÊin Nice, France.

This international experience will enhance your career prospects on completion of the course.