- The MSc Digital Marketing course is designed to provide students with a critical understanding and specialist knowledge of digital marketing, therefore enhancing their career potential in this ever-expanding field.
- In today’s technically advanced business world, digital techniques are an integral part of every organisation’s marketing strategy.
- This course will provide students with the necessary skills to effectively develop digital marketing strategies and put them to use.
- It will cover a range of key areas including fundamentals of the digital business environment, data driven decision making and leading marketing strategies in today’s business world.