• The Master of Science in Management and Marketing at the Free University of Berlin is a graduate program that focuses on providing students with the knowledge and skills needed to excel in the fields of management and marketing.
  • The program covers a range of topics, including marketing research, brand management, digital marketing, consumer behavior, and strategic management.
  • The program is designed to prepare students for a career in a variety of industries, including advertising, consulting, consumer goods, and retail. Students will learn how to develop marketing strategies, manage brands, conduct market research, and analyze consumer behavior.
  • The curriculum includes both theoretical and practical components, with students working on projects and case studies throughout the program. Students will also have the opportunity to work with real-world companies and industry partners through internships and research projects.