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Bachelor of Design (B.Des) in Product Design is an established 4-year undergraduate degree program comprising eight semesters offered by deemed colleges and Universities in India. However, a few design colleges also provide a 5-year B.Des course
The Bachelor in Product Design course can be undertaken on both full-time and part-time basis as required by the learners.
In order to undertake the Product Design course you should have passed your Class XII exam with an aggregate of minimum 50% marks. Proficiency in English communication skills is desirable for undergoing the course.
See more: BDes Admissions 2023
Admissions are done through the entrance exam while the average fees is INR 45,000-1,35,000.
Some of the most important industries where Product design specialists are being hired are IT companies, Advertising companies, Digital Platforms, Marketing, Architectural industries, Software Companies, etc.
See more: BDes Product Design Colleges in India
The average salary of INR 4.5-5 LPA is offered for roles such as Product Designer, Product Manager, Design Consultant, Advertising Director, so on.
Table of Content
2.1 Why Study?
3.2 Entrance Exams
3.3 BDes Product Design: How to Get Admission in a Good College?
6.1 Important Books
8.1 Future Scope
BDes Product Design: Course Highlights
| Course level | Graduate |
| Full form | Bachelor in Design (Product design) |
| Duration | 4 years |
| Examination Type | Semester wise |
| Eligibility | Class 12th in any stream |
| Admission Process | Merit or entrance exam based |
| Course Fee | INR 45,000 to 1,35,000 |
| Average salary | INR 4,50,000-5,00,000 |
| Top Recruiting Companies | Pratilipi, Monster India, Toppr, Adobe, Upgrad, Whitehat Jr., FLipkart, etc |
| Job Positions | Lead product designer, Product Manager,Product Engineer etc |
BDes Product Design: What is it About?
Bachelor of Product Design is mainly an undergraduate graduation, a four year academic approach program which endeavours to be both people-centric and technology-led.
- The candidates who pursue B.Des degree are trained on the epoch of latest trends and technologies which are envisaged in various designing processes in contemporary sectors.
- Among the various specializations available in the course program, a product design degree provides an ocean of opportunities for students and hence considered a broad academic field of design.
- A blend of creative artistic sensibilities and marketable skills, that what a bachelor in product design infers to.
Why Study BDes Product Design?
- A product design course emphasizes creating innovative ideas for designing and refurbishing a product that can be saleable in the market.
- Career prospects in the design sector are increasing year on year and considered of paramount value in every industry segment today.
- The domestic design industry is surging high especially in the last two decades at a very phenomenal speed.
- As of today, the course definitely provides you with one of the strongest platforms to portray your innovations to get considerable success and fame with high pay packages in the industry.
BDes Product Design: Admission Process
A student keen to take admission in B.Des in Product Design is required to apply online for the colleges in which he is desired to take admission for the course. The entrance is also followed by a personal interview round in some of the premiere colleges/Universities.
- The doors for the admission to the B.Des in Product design are now open for the aspirants through an entrance exam taken separately by the Design Institutions.
- In some deemed Colleges/Universities admission may also be considered on the basis of the merit obtained in the qualifying exam (10+ 2)
BDes Product Design: Eligibility Criteria
- Students successfully completing 10+2 or any qualifying equivalent exam can be eligible to apply for the UG course.
- The class 12th can be of any stream with a minimum of 50% marks obtained in the exam.
- The minimum age limit for the admission to B.Des. UG Course is 19/20 years as specified in the admission procedure
- One can also pursue B.Des if he has completed a 3 year diploma course in design validated by AICTE/UGC.
BDes Product Design: Entrance Exams
Many Institutions consider taking entrance exams in order to validate admission to B.Des in Product Design in their respective campus. Some prominent entrance exams can be key highlighted as mentioned here.
| Exam Name | Conducting Body | Exam Date | Exam Mode |
|---|---|---|---|
| UCEED 2023 | IIT,Bombay | January 22, 2023 | Online |
| CEED 2023 | IIT, Bombay | January 22, 2023 | Online & offline |
| UID Design Aptitude Test 2023 | United World Institute of Design | To be Announced | Online |
| NID Design Test 2023 | National Institute of Design | January 02, 2023 | Online & offline (2022) |
| AIEED 2023 | Arch College of Design & Business | January 15 – 30, 2023 | Either online or offline |
| GLS Institutes of Design DAT 2023 | GLS University, Ahmedabad | January 27 – 28, 2023 | Online & offline |
| MITID DAT Exam 2023 | MIT Institute of Design | To be Announced | Offline & online |
BDes Product Design: How to Prepare for the Entrance Exam?
Taking into account various entrance tests for admission in B.Des the exams can be broadly distinguished into following segments.
- Multiple choice Questions
- Subjective Questions
- Drawing test
- Studio test
- Personal Interview
- Situation test & Portfolio Evaluation
See more: BDes Product Design Cutoff
However, it is not mandatory for the exam conducting body to arrange tests of all parameters. Most of the exams have been by and large, classified into two segments; theory exams followed by practical studio or drawing tests. You should remember to brush up with the mentioned study topics in order to qualify for the entrance exams.
- Visualization and spatial ability
- Observation and design sensitivity
- Environmental and social awareness
- Analytical and logical reasoning
- Language and creativity
- Design thinking and problem solving
BDes Product Design: How to Get Admission in a Good College?
There are several institutions in our country that provide various courses in B.Des including Product Design. If you are really sceptical about how and which College to Choose for B.Des in Product Design, Here are some vital key factors that can help you to much extent to choose one of the best options available.
- Designated Course Curriculum
- Affiliation
- Review about college & Ranking
- Accreditation & Recognition
- Place record Of the College.
- Study Culture & Campus Location
Prior to these, you should be skilled enough in the communicative aspect of English, should possess a cognitive and prudent approach in problem solving and be able to think new with a blend of professionalism and artistic mind.
BDes Product Design: Top Colleges
| College Name | Average Annual Fees | Average Annual Package |
|---|---|---|
| National Institute of Design | INR 5.7 LPA | INR 18-20 LPA |
| Industrial Design Centre, IIT Bombay | INR 2.11 LPA | INR 16-17 LPA |
| Symbiosis Institute of Design | INR 3.8 LPA | INR 12 LPA |
| National Institute of Fashion Technology (NIFT), Mumbai | INR 3.9 LPA | INR 11.5 LPA |
| National Institute of Fashion Technology (NIFT), Delhi | INR 11.09 LPA | INR 4.8 LPA |
| Pearl Academy, Mumbai | INR 5.26 LPA | INR 8-10 LPA |
| Arch Academy of Design (ARCH) | INR 4 LPA | INR 4-6 LPA |
| MIT Institute of Design | INR 5.6 LPA | INR 5-7.5 LPA |
| Indian Institute of Information Technology Design and Manufacturing | INR 5.29 LPA | INR 7.81 LPA |
BDes Product Design: College Comparison
| Parameters | NID | MIT Institute of Design | Arch Academy of Design |
|---|---|---|---|
| Location | Bangalore | Pune | Jaipur |
| Selection Process | NID Design Test | MITID Test | AIEED |
| Average Fees | INR 3.53 LPA | INR 5.65 LPA | INR 3.5 LPA |
| Average Package | INR 10-12 LPA | INR 7.5 LPA | INR 5.5 LPA |
| Top Recruiters | Wipro Tech,Trident Group,Titan, Toshiba etc | Adobe, Cognizant, Book my Show etc | Lifestyle,Future Groups,V Craft, Superwoods,Gravida E com etc |
BDes Product Design: Distance Education
| University | Course Fee |
|---|---|
| IGNOU Study Centre | INR 5,000 |
| Symbiosis Centre of Distance Learning | INR 35,000 |
BDes Product Design: Syllabus
The course syllabus Of B.Des in Design is tailor made to render artistic skills and necessary Technical knowledge among the students in such a manner that It can provide competitive edge to them in the Job Market.The course curriculum may vary from college to college but more importantly it aims at providing design innovations in new product development and relaunch the existing one while understanding the design environment.
| Semester I | Semester II |
|---|---|
| Fundamentals of Arts & Design | World of images and objects |
| Design and Human evolution | Knowledge organization and communication |
| CAD-Photography & Videography | Typography Fundamentals and exploratory printing |
| Design studio-I Problem Identification | Design studio-II Problem Identification |
| Art Representation & Transformation | Image Representation & Transformation-II |
| Semester III | Semester IV |
| Product Photography | Elective- 2D Visual Studies II or 3D Form Studies II |
| Digital Illustration Techniques I | Digital Illustration Technique II |
| Design, Society, Culture and Environment | Communication Theories, Visual Perception and Semiotics |
| Design Studio Practice-3 | Applied Mathematics |
| Environmental Studies – Science and Engineering | Summer Project |
| Semester V | Semester VI |
| Elements of Form | Product Packaging Design |
| Ergonomics | Departmental Elective |
| Material & Process | Design Project IV |
| Design Project | Material and Process-Elective III |
| Craft & Cultural Documentation | Professional Core Elective II |
| Semester VII | Semester VIII |
| Product Design Project-3 | B Design Project |
| Design Research Seminar | Design Management and Professional Practice |
| Departmental Elective I & II | Open Elective III & IV |
| Global Product Design Thoughts and Discourse | - |
| Portfolio Design & Presentation | - |
BDes Product Design: Important Books
If you are aspiring to become a product designer ,the following mentioned books can be of vital importance and a must read material to make a mark in the designing industry.
| Name of Books | Author |
|---|---|
| The Art of Thinking Clearly | Rolf Dobelli |
| The Design of Everyday Things | Don Norman |
| The Laws of Simplicity | John Maeda |
| Exposing the Magic of Design | Jon Kolko |
| Hooked: How to Build Habit-Forming Products? | Nir Eyal |
| The Laws of Simplicity | John Maeda |
| The art of Innovation | Tom Kelly |
BDes Product Design: Course Comparison
| Specifications | Bachelor In Design (B.Des) | Bachelor Of Fine Arts (B.F.A) | Bachelor In Architecture (B.Arc) |
|---|---|---|---|
| Course Level | Undergraduate | Undergraduate | Undergraduate |
| Course Duration | 4 years | 3-4 years | 5 Years |
| Area of Specialization | Design | Arts | Architecture |
| Area of study | Artistic & designing | Applied Arts | Technical & Engineering |
| Eligibility | 10+2 from an affiliated Central or State Board (min 50% aggregate marks required for some Colleges) | 10+2 from an affiliated Central or State Board with min 50 % aggregate marks | 10+2 from an affiliated Central or State Board with min 50 % aggregate marks having Mathematics as a compulsory subject |
| Admission Procedure | Entrance Exam | Entrance Exam | Entrance Exam |
| Average Course Fee | INR 4-8 LPA | INR 40,000-4,00,000 | INR 4-8 LPA |
| Average Salary | INR 2.8-4.4 LPA | INR 2-3 LPA | INR 4.10 LPA |
| Specializations | Fashion Design, Footwear Design, Product Design, Textile Design, Animation & Film Design, Interior Design | Painting, Music, Pottery & Ceramics, Drama & Theatre, Graphic Designing | Not Applicable |
BDes Product Design: Job Profiles
There is a wide range of opportunities after completing the B.Se in Product Design for students depending upon the skills and technical advancements with varied job profiles.They are hired by Top notched market leaders on campus or outside the campus with a fair salary package.
| Job Profile | Job Description | Average Annual Salary |
|---|---|---|
| Product Designer | A Product Designer is responsible to study and analyse the consumer and market environment and design a competitive consumer product. Their Job Responsibilities includes refurbishing the existing product to make it market saleable | INR 4-5 LPA |
| Product Manager | A Product Manager keeps a hawk eye on the latest market trends and consumer behaviour and understands the business objectives fulfilled by the well designated products | INR 10-12 LPA |
| Design Consultant | The design Consultants study what it is which makes a product well designated favouring the market consumer behaviour.Accordingly,they evaluate the product and redesign if it is necessary. | INR 6-7 LPA |
| Advertising Director | An Advertising Director has broad functionaries to be a team player who look after various projects and product campaigns launched by the companies | INR 3-4 LPA |
BDes Product Design: Future Scope
After successful completion of B.Des in Product Design you will manage to exploit ample opportunities to work in varied and distinguished industry environments.
- If they wish to pursue higher studies at a postgraduate level, they can seek even higher growth and opportunities in India as well as abroad working with MNCs.
- MDes Product Design or MBA are some of the postgraduate level options available.
BDes Product Design: FAQs
Ques. Are Bachelor in Product Design and Bachelor of Industrial Design similar fields of study?
Ans. The differentiation between Bachelor in Product Design and Industrial Design are often debatable and often confused. Despite having some commonalities, both the streams are different in their aspect.
A Product Design is creating innovation with an Artistic mind.It focuses more on the Mechanics to create a new product variety and modify the existing one.
An Industrial Design is about creating innovative ideas about mass production.It involves transferring and customizing designs to make it prepared for manufacturing.It applies only to the industrial products as an outcome of the mass manufacturing.
Ques. What are the skills required for Product Designing?
Ans. The Product Designing course calls for explicit thought based Artistic innovation , therefore one should have the below mentioned core skills to exhibit the creative designing traits while studying the course of Product Designing to make a successful career in this field.
- Visual and spatial cognition
- A high degree of Technical Knowledge
- creativity skills and hand-on-approach
- quality of storytelling and animation.
Ques. Is doing a B.Des in Product Design from distance learning really fruitful for working Professionals?
Ans. For those who can’t make their way to the college campus on regular courses, any colleges/ Universities offer a part time Bachelor degree in Design so that they can add on their qualification and enhance their skills while learning at their own pace.These distance learning courses are designated as per the industry standards and one can study as per his comprehension level to boost his career growth.
Ques. What is the starting salary package for learners in B.Des in Product Design?
Ans. The entry level salary after completion of B.Des in Product Design ranges from around 3-4 Lacs per annum.
Ques. What is the minimum age limit for the admission to B.Des.?
Ans. The minimum age limit for the admission to B.Des. UG Course is 19/20 years as specified in the admission procedure
Ques. I have completed a diploma course design approved by AICTE. Am I eligible to take admission in a B.Des course?
Ans. Yes, why not. You can also pursue B.Des if you have completed diploma course design validated and approved by AICTE.
Ques. Is there any provision to go for a Master's Degree in Product Design?
Ans. Yes, After completion of B.Des course, You may opt for a Master’s course in Product Designing such as M.Des in Product Design, MA in Product Design,M.VoC in Product Designing etc
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