Associate Content Manager
BA or Bachelor of Arts (BA) in Media Studies is an undergraduate program for 3 years. The program is curated in a way to offer knowledge in journalism and production with a specialization in media and related studies.
Check: BA Courses in India
The eligibility criteria for enrollment into this undergraduate program is 10+2 qualification from a recognized board, with a minimum aggregate of 60%.
Admission to this course is selective and is done by both merit and entrance tests. However, some institutions might take an interview before giving admission.
The course is aimed to provide knowledge on basics of Communication, Media, Journalism, Reporting and Editing, Radio Production, etc.
On the basis of favoured Delhi University, MGM College, Ramnarain Ruia College, School of Communication, Christ University are some of the famous colleges for BA in Media Studies. The average fees of this course in India range between INR 20,000 to 3 Lakhs.
Check: BA ( Media Studies) Colleges in India
The job options for BA in Media Studies are Journalist, writer, editor, marketing director, digital content creator, etc. The average pay scale after completion of the course offered in India ranges between 1 Lakh to INR 6 Lakh or much higher depending on individual skills and expertise.
Candidates have a high probability of getting a job in government sectors in India as well as they can open up their veterinary clinics or can work as professionals in the private sectors or at research centres.
BA Media Studies: Course Highlights
| Course level | Undergraduate |
| Full form | Bachelor of Arts |
| Duration | 3 years |
| Examination type | Semester |
| Eligibility | Passed 10+2 from a recognized board of secondary education |
| Admission process | Based on marks scored in 10+2 (or) Entrance exam followed by an interview |
| Average fee | INR 10,000 – INR 3,00,000 (PA) |
| Average salary | INR 12,000 – INR 25,000 ( as a fresh graduate per month) |
| Top companies in placements | Hindustan Times, The Times Group, The Pioneer, The Hindu, Malayala Manorama, The India Today Group, Outlook, Jagran Prakashan Group, India TV, Zee Network, Network 18, NDTV, All India Radio (AIR), Doordarshan, Indian Express, Star India, Sahara One Media & Entertainment Limited, Balaji Telefilms Limited |
| Different areas of work | Journalist, writer, editor, marketing director, digital content creator, radio jockey, anchor, video producer, film publicist, professor. |
What is the BA Media Studies Eligibility Criteria?
Eligibility criteria for Bachelor of Arts in Media Studies:
- candidates must score a minimum of 50-60 percentile in intermediate/+12 in any stream which is certified by a recognized board of education.
- In some colleges and universities, candidates must be 17 years of age at the time of admission.
- For candidates with reservations, submit the required documents to obtain some advantages as per the guidelines provided by the government.
- Few colleges/universities may conduct entrance exams. Candidates must qualify for this test to get admission.
What is the BA Media Studies Admission Process?
Admission Process of BA in Media Studies depends on college to college. Some colleges conduct entrance tests for admission and on the basis of entrance test score selection is done, whereas some colleges offer admission on merit basis along with a personal interview.
Direct Admissions
- Visit the official website of the college to which you want to apply.
- Click on application form.
- Provide all your academic details.
- Pay the application fee.
- Submit the form.
Entrance Exam Based Admission
- Visit the official website of the college you want to apply.
- Click on application form.
- Provide your academic details.
- Provide candidate email id and contact number for verification and admit card.
- Pay the application fee.
- Submit the application form.
- Download your admit card.
What are the top BA Media Studies Entrance Exams?
Most of the entrance exams are being conducted at National, Central and state-level entrance exams to get admission in Bachelor of Arts [Ancient History]
- CUCET: CUCET is a combined national-level entrance exam which is being conducted by the Central University of Rajasthan to get admission into graduate, post-graduate and Research Programmes.
- DUET: A DUET entrance exam is conducted by the National Testing Agency on behalf of the Delhi University to admission into graduate, post-graduate and doctoral programmes.
- BHU UET: The BHU UET exam is conducted by the Banaras Hindu University itself every year for admissions into various graduate and post-graduate programs. ·
- PU CET: PanjabUniversity conducts every year Panjab University Common Entrance Test PU CET) to offer admission into Bachelor’s and Master’s Degree courses.
The exam dates, mode and conducting body of the a for mentioned examination are mentioned below in a tabular format.
| Exam Name | Exam Date |
|---|---|
| CUCET | Check here |
| DUET | Check here |
| PU CET UG | Check here |
BA Media Studies: Entrance Exam Preparation Tips
- Candidates who are appearing for the entrance examination should be well versed with the entrance examination basic concepts.
- It’s always an ideal option to check out all the previous year question papers of the course and practice them thoroughly.
- Candidates should refer to books for clearing their basic concepts as some of the entrance exams are subjective and candidates need to have a good command of the concepts.
- They can seek help from many coaching centers which imparts knowledge to help the candidates clearing the entrance.
- Set up an ideal study plan to evaluate your whole pattern of studying.
Why Study BA Media Studies?
Here are few points why you should pursue BA in Media Studies:
- Generally, Bachelor of arts is considered as the most comfortable stream because of the availability of a large number of colleges/universities, courses and also pocket friendly for most of the population.
- It has more employment opportunities, the scope of higher studies and also fetches a lot of knowledge and potential. jobs and salaries may vary depending upon the specialized course and the education board from which the course is pursued.
BA Media Studies: Course Advantages
- A bachelor's degree in Media Studies has gained a lot of popularity nowadays due to its career-oriented nature.
- Bachelor of Arts in media studies basically consists of three major parts to focus upon which are communication, critical studies, and marketing.
- One can choose to develop an interest in one of these three areas or all three of them. Critical studies help a student to scrutinize the evolution of the media from the ancient ages.
- Communication and marketing mainly deal with the idea of expansion of media technology.
BA Media Studies: Course Comparison
Here is the comparison between BA Media Studies and BSc Mass Communication
| Degree | BA Media Studies | BSC Mass Communication |
|---|---|---|
| Full form | Bachelor of Arts | Bachelor of science |
| Duration of the course | 3 years | 3 years |
| Type of course | Under graduation degree | Under graduation degree |
| Number of specializations available | 48 | 49 |
| Course details | It is a mixture of subjects that molds a candidate to adapt to the changing demands of an employer. It enhances the candidate’s communication, research, and analytical skills. Teaching is the main area of employment for a BA student. | It gives the outlook of all the subjects that are related to the Mass Communication specialization. Mass Communication is inclined mainly towards providing basic knowledge required to pursue career in Mass Communication |
| Eligibility | All students who qualify 10+2 with a minimum of 50% aggregate. | All students who qualify 10+2 with a minimum of 50% aggregate. |
| The top college in India | Delhi University, MGM College, Ramnarain Ruia College, School of Communication, Christ University, etc. | Govinda Business School, Xavier University, Pacific University, AAFT School of Mass Communication, etc. |
| Average course fee (P.A) | INR 4,000 – INR 65,000 | INR 25,000 – INR 80,000 |
| Average salary (P.A) | INR 2,60,000 – INR 7,00,000 | INR 3,00,000 – INR 7,00,000 |
BA Media Studies: Top Colleges
Many colleges are offering this course in India. Some of the top colleges offering this course are listed below –
| Name of the college | Annual fees |
|---|---|
| Symbiosis center for media and mass communication | INR 1,00,000 |
| Altius Institute of Universal Studies | INR 41,500 |
| IAAN School of Mass Communication | INR 90,000 |
| St. Francis college | INR 10,000 |
| Sacred Heart College | INR 6,170 |
| Makhanlal Chaturvedi National University of Journalism and Communication | INR 22,000 |
| Institute of Mass Communication and Media Technology | INR 10,000 |
Check: Top BA Colleges in India
BA Media Studies: College Comparison
College Comparison between Orissa University of Agriculture and Technology, Guru Angad Dev Veterinary and Animal Science and National Research Center On Camel is given below:
| BASIS | Symbiosis center for media and mass communication | Institute of Mass Communication and Media Technology |
|---|---|---|
| Location | Pune | Haryana |
| Eligibility | 50% aggregate marks in 10+2 | 50% aggregate marks in 10+2 |
| Admission process | Entrance exam followed by interview and counselling. | Entrance exam followed by interview and counselling. |
| Average Fees | INR 66,000 | INR 37,305 |
| NIRF Rank | 100-150 | 50 |
BA Media Studies: Top Colleges Admission Tips
Here are some steps through which you can easily get admission in good college:
- Get good grades in your high school as they will be deciding whether you are eligible or not.
- Spend time focusing on how to get good marks in the entrance examination by practicing in advance the previous question papers.
- Decide earlier which college you want to enroll and make a thorough research on their eligibility and admission procedure.
- Keep an eye on the cut off dates and application dates, so you won’t miss any updates.
- Prepare a full bullet proof plan on how you're going to crack the interview round.
BA Media Studies: Syllabus
| Semester I | Semester II |
|---|---|
|
|
| Semester III | Semester IV |
|
|
| Semester V | Semester VI |
|
|
BA Media Studies: Recommended Books
| Name of the book | Author |
|---|---|
| Manufacturing consent | Noam Chomsky and Edward S. Herman |
| Understanding Media | Marshall McLuhan |
| Convergence culture | Henri Jenkins |
| Amusing ourselves to death | Neil Postman |
BA Media Studies: Job Prospects
- After a bachelor of arts in media studies, one can enter into a professional job. Many companies give chance to fresh graduates, this may not fetch you a great salary but one can enhance skills and also have a great work experience.
- There are many job opportunities such as marketing, producer, manager, journalist, editor, event manager, director, etc.
- A student who wishes to study as well as work can opt for the long-distance study where you can take up a job and study from home simultaneously.
- A candidate must appear on the day of exams or when required in the college in long-distance learning.
| Job Profile | Annual Salary |
|---|---|
| Journalist | INR 1.8-3.6 Lakh |
| Writer | INR 1.8-5 Lakh |
| Editor | INR 1.2-4.5 Lakh |
| Marketing Director | INR 2.5-4 Lakh |
| Digital Content Creator | INR 3-6Lakh |
Future scope after BA Media Studies
The course enables a student to pursue a career in digital games, graphic design, animation field, and the publishing industries. As the demand of digital graphics and animation are increasing day-by-day, high end professionals are needed for the creation of innovative media such as computer gaming, audio-visuals, social software, IT and mobile services.
- MA: It is basically a Postgraduate graduate program having a 1-3 year duration. MA is pursued by working professionals who want to have a quick growth in a career and extend their area of expertise. Check: Top MA Colleges in India
- PhD: If a student wants to continue in the same field of education, the second program of choice is a PhD. It is a three to five year duration course and the eligibility criteria include having a master Degree in related disciplines. See Also: Top PhD Colleges in India
BA Media Studies: FAQs
Ques. List of jobs after Bachelor of Arts in media studies?
Ans. bachelor of arts in media studies graduate can get a job in following fields – content writing, editing, managing, producing, journalism, managing, researcher, etc.
Ques. What are the disadvantages of media studies?
Ans. BA in media studies leads to individualism, that is the candidate must depend on himself/herself and have to spend a lot of time on the internet as the media is always changing.
Ques. Can a student opt for an MA in another stream irrespective of BA in media studies?
Ans. yes, a student can go for any field in MA after BA in media studies. He/she must qualify for the required tests to get admission for MA in the required stream.
Ques. Can I do journalism after BA?
Ans. a student must pursue mass communication in a bachelor’s program to become a journalist. He/ she must possess great communication and analytical skills and also should be up to date with the current affairs.
Ques. What is the minimum salary for a bachelor's degree graduate?
Ans. minimum salary for a graduate after a Bachelor of arts is INR 24,600. Most of the time, the salary given depends upon the company and work done.
