Bachelor of Mass Media Top Colleges, Syllabus, Scope and Salary

Bachelor of Mass Media is a 3-year undergraduate course, essentially about the many media of communication used by the masses, such as newspapers, magazines, cinema films, radio, television, etc. The course is spread over 6 semesters, and in the final year of the course, students are needed to choose an area of specialization such as Journalism, Advertising, etc., with the available choices varying with institutes.

Practical training/internship is also provided to enrolled students as part of the course in the 2^nd year. Apart from these, practical modes of learning such as seminars, group discussions, and field visits are frequent components of the program.

The course’s curriculum covers advanced study in the closely related fields of advertising, communication, and public relations. The course can be pursued in any of full-time and part-time modes, or by means of distance education.

Students aspiring to purse the course need to have completed the 10+2 level of education or equivalent qualification in any stream for applying to the course.

Such graduates are hired in capacities such as Editor, Columnist, Proofreader, Freelance Writer, News Analyst, Correspondent, Photojournalist, Reporter, Journalist, etc.

The average tuition fee charged for the course in India ranges between INR 2,000 and 8 Lacs for a span of 3 years. The initial average annual salary offered in India to such graduates ranges between INR 12,000 and 25,000, depending on the candidate’s expertise and skillset, and increasing with experience.

Bachelor of Mass Media: Course Highlights

Listed below are some of the major highlights of the course.

Bachelor of Mass Media: Who should opt?

Ideal candidates for the course would possess:

• an eye for detail
• keen awareness of media laws
• creativity and spontaneity
• good communication and interpersonal skills.

Bachelor of Mass Media: Course Objectives

The course essentially aims to offer to eligible candidates:

• a concrete foundation in good communication skills and creative skills

• broad based education, and advanced understanding of the various mass media.

Top Institutes offering Bachelor of Mass Media

Listed below are some of the top institutes in India that offer the course, along with their corresponding details.

Eligibility for Bachelor of Mass Media

Candidates wishing to pursue the course are needed to fulfil the minimum eligibility criteria listed below in order to apply for the course:

• 10+2 qualification in any stream, completed from a recognized educational Board.
• A minimum aggregate score of 50% at the Higher & Senior Secondary levels (classes X and XII.

Bachelor of Mass Media: Admission Process

Interested eligible candidates are offered admission to the course in India mostly on the basis of performance in a relevant national/ State/ institute-level entrance test. Most often, subsequently, two additional rounds of Group Discussion and Personal Interview are held for assessment of the candidate’s general aptitude for the course.

Bachelor of Mass Media: Syllabus and Course Description

The various components of study included in the course are:

• Mass Communications: Concepts & Processes

• Media Laws and Ethics
• History of Broadcasting
• Research Methodology
• Communicative English
• Introduction to Mass Communication
• Photo-Journalism
• Copywriting

Students may choose to specialize in any subject from among Journalism, Advertising, Film Making, Advertising, Public Relations, and Corporate Communications.

A semester-wise breakup of the course’s syllabus is tabulated here.

Bachelor of Mass Media: Career Prospects

Successful completion of the course opens doors to gainful professional careers in fields such as films and TV, publishing, public relations, journalism, editing, direction, filmmaking, scriptwriting, production, etc. Other such areas of employment include news media, PR, advertising, distribution houses, and research organizations. Rapid evolution of the internet and consequent virtual portals has expanded job opportunities for journalists who can produce quality content for such different online portals as well.

Such graduates are hired in capacities such as Columnist, Chief, Performing Artist, Editorial Manager, RJ, VJ, Screenwriter, and such.

Some of the popular professional avenues open to successful graduates of the course are listed below with the corresponding salaries offered for the respective positions.

Aspirants seeking admission to 3 year Full-time BMM Program should have passed in 10+2 examination in Relevant stream or possess an equivalent qualification from recognized board.