This program prepares students for a career in the visual communications design industry. Students study Conceptual Thinking, Workforce, Studio, Client Interaction, Client-Centered Project, Curriculum, and Flexible Pathways in Year 1. In Year 2, students will apply skills to both advanced design courses, take on clients through a mentored lab, and are required to complete a 120-hour practicum. Students will learn advanced design tools, theory, and processes used in graphic design for print and web while working directly with public clients in a mentored studio setting. Also, they will learn:

  • Traditional design principles and processes
  • Adobe Creative Cloud software, including Photoshop and Illustrator
  • Colour theory and typographic principles
  • Branding and visual identity design
  • Packaging design
  • Editorial design and print layout principles
  • Web and UI/UX design
  • Web development (HTML/CSS)
  • Content management systems (CMS)
  • Digital photography
  • Writing, editing, and proofreading
  • Client relationships and expectations
  • Business and marketing principles